Squirrel Costume

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -15.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

-15.1%

Conversion, latest week

1.6%

Market size, estimated

$88Ka year

Peak month

October17.8× the quietest month

Top search term

squirrel costume86K searches a year

Listings sell for $32.33 on average, from $14.14 to $70.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $32.33 that is $0 to $3K a year per listing.

Average price

$32.33inside the $15 to $100 sweet spot

Price range

$14.14–$70.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

9.2%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #33,223 within Sleep & Lounge. It carries 657 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

91%

Out of stock, average day

19.2%

Average rank

#33,223in Sleep & Lounge

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

657per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months