Squid Game Mask

Shoppers searched for this 300K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $51K a year.

Searches, last 12 months

300K

Growth, 90 days vs prior 90

-18.6%

Conversion, latest week

0.9%

Market size, estimated

$51Ka year

Peak month

January8.1× the quietest month

Top search term

squid game mask175K searches a year

Listings sell for $19.76 on average, from $4.99 to $64.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.76 that is $5K to $10K a year per listing.

Average price

$19.76inside the $15 to $100 sweet spot

Price range

$4.99–$64.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

3.3%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #1,023 within Masks. It carries 3,365 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

10.3%

Average rank

#1,023in Masks

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

3,365per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months