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Square Neck Swimsuits for Women

Maybe

The top 5 products take only 10% of clicks. But an estimated 14.6% of orders come back, so Square Neck Swimsuits for Women is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45
Market size
$26K/yr246K searches / yr
90-day growth
+95.6%search demand this quarter
Competition
10%top-5 click share · 79 brands · 136 sellers

Flapen Score

Square Neck Swimsuits for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Square Neck Swimsuits for Women is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Square Neck Swimsuits for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Square Neck Swimsuits for Women 246K times last year and spent an estimated $26K. The top 5 brands take 34% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 246K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +95.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
246K
Growth, 90 days vs prior 90
+95.6%
Conversion, latest week
0.4%
Market size, estimated
$26Ka year
Peak month
June6.5× the quietest month
Top search term
square neck swimsuits for women28K searches a year

02 · Price

A sale here is worth $29.81.

Listings sell for $29.81 on average, from $11.99 to $79.19. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $29.81 that is $0 to $3K a year per listing.

Average price
$29.81inside the $15 to $100 sweet spot
Price range
$11.99–$79.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
14.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #207 within Swimsuits & Cover Ups. It carries 1,659 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#207in Swimsuits & Cover Ups
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
1,659per listing
Listings tracked
261

04 · Newcomers

34 of last year's 109 launches cleared the first-year sales bar.

109 products launched here in the last 12 months. 34 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
109
Successful launches
34Amazon's first-year sales bar
Average brand age
32 months

Products

Top Square Neck Swimsuits for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 10% of clicks. An open shelf where new products get seen.

Brands

79 falling

Sellers

136

Top-5 brand share

34%

Top 20: 65%

Top-5 click share

10%

Top 20: 27%

Open market

65%

  • Brand 18%
  • Brand 28%
  • Brand 38%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Square Neck Swimsuits for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 6.5×

Search terms

Top Square Neck Swimsuits for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • square neck swimsuits for women28K/yr
  • one piece swimsuit teens25K/yr
  • one piece teen swimsuit15K/yr
  • backless swimsuit18K/yr
  • one piece swimsuits for teens13K/yr
  • athletic one piece swimsuit17K/yr
  • one piece swimsuit women low back18K/yr
  • one piece athletic swimsuit women20K/yr
  • athletic one piece swimsuits for women22K/yr
  • swimsuits for teens one piece14K/yr

Reviews and returns

What reviews say buyers love and hate about Square Neck Swimsuits for Women

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
30%of negative reviews mention “Size-Overall”
14.6%of orders come back
“Too big”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Square Neck Swimsuits for Women questions

Answered from the same tracked data.