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Spurs Hat

Maybe

Search demand grew +310.9% this quarter. But buyers convert on only 1.3% of searches, so Spurs Hat is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45
Market size
$73K/yr230K searches / yr
90-day growth
+310.9%search demand this quarter
Competition
42%top-5 click share · 17 brands · 25 sellers

Flapen Score

Spurs Hat against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Spurs Hat is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spurs Hat market on Amazon at a glance

Shoppers on Amazon United States searched for Spurs Hat 230K times last year and spent an estimated $73K. The top 5 brands take 77% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

1.3% of searches ended in a purchase last week.

Shoppers searched for this 230K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +310.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.

Searches, last 12 months
230K
Growth, 90 days vs prior 90
+310.9%
Conversion, latest week
1.3%
Market size, estimated
$73Ka year
Top search term
spurs hat99K searches a year

02 · Price

A sale here is worth $25.27.

Listings sell for $25.27 on average, from $8.65 to $39.42. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $25.27 that is $0 to $3K a year per listing.

Average price
$25.27inside the $15 to $100 sweet spot
Price range
$8.65–$39.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

45% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 35.8% of listings are out of stock. The average listing ranks #26,092 within Accessories. It carries 748 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
50%
Out of stock, average day
35.8%
Average rank
#26,092in Accessories
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
748per listing
Listings tracked
40

04 · Newcomers

Amazon counts 1 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Spurs Hat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$6K$9K$12K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

17 rising

Sellers

25

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

42%

Top 20: 78%

Open market

18%

  • BROTHER TRUCKERS31%
  • ZHATS14%
  • Mitchell & Ness14%
  • New Era11%
  • Generic8%
  • American Cattle Co.5%

Demand

Spurs Hat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '26DecJanFebMarAprMayJunJul

Peak months: May, Jun · busiest ÷ quietest = 8.1× · 8 of 12 months tracked

Search terms

Top Spurs Hat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spurs hat99K/yr
  • san antonio spurs hat67K/yr
  • spurs cap14K/yr
  • spurs hats for men12K/yr
  • san antonio spurs hats10K/yr
  • san antonio spurs cap7K/yr
  • spurs hats7K/yr
  • spurs caps for men6K/yr
  • san antonio spurs snapback hat5K/yr

Reviews and returns

What reviews say buyers love and hate about Spurs Hat

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall28%+0.85

Way to big

Ginormous hat doesn't fit

Doesn't fit great

Quality-Overall22%−0.23

for 10 bucks you can get way better quality hats

Not a well made hat

Color14%−0.02

It turn reddish black

my problem is that the colour fades quickly

Shape/Style11%−0.11

I dont like the style

Advertised Vs Actual Product11%−0.02

Wrong Info

Love

Size-Overall31%+0.85

perfect fit for kids

Fits perfect

fits kids size perfectly

Quality-Overall21%−0.23

You get what you pay for it was a basic baseball hat not great not bad

Good quality

there are no bad things to say

Color9%−0.02

Great color

The pink is a bold bright medium pink

I will buy different colors

Advertised Vs Actual Product7%−0.02

way better than expected

Like descripted

Exactly what my husband has been looking for

Value For Money6%+0.14

Worth it

The value is great

Good value

Return

2.5% Return rate 79% Fixable by listing

Size-Overall60%███▇▇▇

Way to big

Ginormous hat doesn't fit

Doesn't fit great

Shape/Style8%▂▅▆▅█▆

I dont like the style

Material Quality8%▆▆▂▃█▅
Advertised Vs Actual Product3%▆▂█▃▅▅

Wrong Info

Value For Money3%▁▆█▆▁▆

FAQ

Common Spurs Hat questions

Answered from the same tracked data.