sports face mask
Worth a lookShows low returns (1.4%), but a deep review moat (8,757 avg reviews) keeps it on the watch list.
Returns
Great1.4%return rate — above 5% kills the launch gate
Growth
Great+85.8%90-day search growth — must beat 0% to launch
Avg price
Good$12.83avg listing price — sweet spot $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Price range
Okay$7.00–$22.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$140K$140K/yr · 344K searches
Review moat
Bad8,757.09avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, sports face mask is a $140K/yr Amazon United States market (344K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 53/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
sports face mask market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $128K–$160K
- units × avg price
- Conversion rate
- 3.2%
- Avg BSR
- #10
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 91%
- Out of stock
- 0.0%
- Avg brand age
- 46 months
- Avg seller age
- 157 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
64
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
59%
Top 20: 96%
Open market
23%
- Geyoga28%
- Cmonie16%
- ROXUN16%
- Xeoxarel6%
- Botack6%
- Venswell4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +85.8% search growth over the last 90 days.Peak months: Apr, May, Jun · busiest ÷ quietest = 2.6×
Top sports face mask search terms
- face mask for work124K/yr
- mscara para el sol36K/yr
- mascara para sol27K/yr
- sun mask for men20K/yr
- pasa montaas para el sol25K/yr
- facemask for work35K/yr
- face mask for sun11K/yr
- summer face mask for men9K/yr
- mscara para el sol para hombre9K/yr
- work face mask10K/yr
Top sports face mask products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Classic Color)
Geyoga$9.604.4★10,809 rev
6 Packs Ski Mask Sun UV Protection Hood Breathable Balaclava Face Mask for Men Women - Motorcycle Fish (6Pcs Color M One size)
Cmonie$20.844.5★351 rev
ROXUN Ski Mask Balaclava Shiesty Motorcycle Summer Cooling Breathable UV Protector for Men/Women Black
ROXUN$7.004.6★2,521 rev
Xeoxarel 6 Pieces Balaclava Face Mask Ski Cooling Neck Gaiter UV Protector Motorcycle Scarf for Men/Women Black
Xeoxarel$9.844.6★1,161 rev
Botack Balaclava Ski Mask Sun UV Protection Breathable Full Head Face Mask for Men Women Skiing Cycling Grey
Botack$8.774.3★5,690 rev
Newest
by launch date
ROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black
ROXUN$9.8193 rev
Fuinloth Neck Gaiter 6 Pack Face Mask Bandana Fishing Cooling Sun Protection Scarf for Men Women Black+Green+Camo+Sand+Brown+White
Fuinloth$11.921,051 rev
ROXUN 4 Pack Neck Gaiter Cooling Breathable Face Mask UV Protection Scarf Hiking Bandana for Men/Women 4 Black
ROXUN$9.671,085 rev
Lauzq 4Pack Neck Gaiter for Men Women Face Cover Mask Head Wrap Balaclava Headwear Bandana Headband Magic Scarf (A-Flag-1 one size)
Lauzq$8.60353 rev
ROXUN Balaclava Ski Mask 5 Pack Neck Gaiter Motorcycle Summer Cooling Windproof Scarf for Men/Women Black+White+Navy Blue+Army Green+Dark Gray
ROXUN$10.061,342 rev
Trending
90-day click momentumROXUN Balaclava Cycling Face Mask Summer Cooling Ice Silk Mesh Moto Sun Protection Ski for Men Women Black
ROXUN$9.814.5★
Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Black)
Geyoga$10.524.4★
Carhartt Force All-Season Neck Gaiter Black One Size
Carhartt$19.204.6★
Geyoga 6 Pieces Summer UV Protection Cooling Neck Gaiter Face Clothing Neck Gaiter Mask Scarf Sunscreen Breathable Bandana(Stylish Color)
Geyoga$11.084.4★
ROXUN Balaclava Ski Mask 5 Pack Neck Gaiter Motorcycle Summer Cooling Windproof Scarf for Men/Women Black+White+Navy Blue+Army Green+Dark Gray
ROXUN$10.064.5★
What buyers say about sports face mask
What buyers praise and complain about, mined from review topics.What buyers love
“Decent quality”
“fit snug”
“Great deal”
“Very comfortable”
“Very breathable”
“Keeps ya warm”
“As described”
“Its lightweight and breathable”
“Material is very soft”
“Soft at touch”
What buyers complain about
“run large”
“Could be a little thicker”
“Band quality is questionable”
“The material is so thin”
“To Thin”
“Stretches out immediately”
“Not very warm at all”
“Dye bleeds”
“I don't know why everything from Amazon has a fragrance smell”
“Uncomfortable”
Top return reasons
Common questions
- Is sports face mask profitable to sell on Amazon United States?
- The niche generates $140K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +85.8%. Flapen's verdict: Worth a look (53/100).
- How competitive is the sports face mask niche?
- 16 brands and 64 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 72% of demand.
- What do buyers complain about in sports face mask?
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 1.4%.
- When does demand for sports face mask peak?
- Demand peaks in Apr–May–Jun; the busiest month runs 2.6× the quietest.
- What does it cost to enter the sports face mask niche?
- Listings span $7.00–$22.48; the average listing price is $12.83 (sweet spot $15–$100). The average incumbent carries 8,757 reviews — the moat a new listing must climb.