Is sports bra swimsuit profitable to sell on Amazon United States?

The niche generates $99K/yr across 162 tracked products. 15 of 36 products launched in the last 360 days are still selling. 90-day search growth is +111.7%. Flapen's verdict: Worth a look (56/100).

How competitive is the sports bra swimsuit niche?

41 brands and 53 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in sports bra swimsuit?

Top complaints mined from reviews: Size-Overall, Color, Chest Fit. The return rate is 14.9% — above our launch gate.

When does demand for sports bra swimsuit peak?

Demand peaks in May–Jun–Jul; the busiest month runs 14.3× the quietest.

What does it cost to enter the sports bra swimsuit niche?

Listings span $10.66–$66.17; the average listing price is $25.98 (sweet spot $15–$100). The average incumbent carries 1,320 reviews — the moat a new listing must climb.

sports bra swimsuit

Worth a look

Shows a fragmented shelf (top 5 take 15% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible15%

top-5 click share — an open shelf

Growth

Incredible+111.7%

90-day search growth — must beat 0% to launch

Avg price

Incredible$25.98

avg listing price — sweet spot $15–$100

Price range

Great$10.66–$66.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,320.13

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Market size

Bad$99K

$99K/yr · 832K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad14.9%

return rate — above 5% kills the launch gate

Signals Trending High Returns

According to Flapen's Amazon United States niche tracking, sports bra swimsuit is a $99K/yr Amazon United States market (832K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 56/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

sports bra swimsuit market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $78K–$104K; units × avg price
Conversion rate: 0.5%
Avg BSR: #212
Page quality: 0%
Prime: 98%
Sponsored: 90%
Out of stock: 4.3%
Avg brand age: 38 months
Avg seller age: 156 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

41 rising

Sellers

Top-5 brand share

77%

Top 20: 93%

Top-5 click share

15%

Top 20: 41%

Open market

21%

CRZ YOGA65%
Holipick4%
Tempt Me4%
Dipinon2%
Body Glove2%
Yonique2%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — +111.7% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 14.3×

Open Trend

Top sports bra swimsuit search terms

crz yoga swim356K/yr +118.7%0.3% conv.
sports bra swim top81K/yr +215.7%0.4% conv.
crz yoga swim top73K/yr +125.2%0.4% conv.
crz yoga swim bottoms59K/yr +95.5%0.7% conv.
crz swim54K/yr +47.5%0.3% conv.
crz yoga bikini top30K/yr +95.0%0.2% conv.
crz yoga bikini27K/yr +54.8%0.3% conv.
sports bra swimsuit26K/yr +95.4%0.1% conv.
womens swim bra17K/yr +143.3%0.4% conv.
swim bras for women24K/yr +61.7%0.3% conv.

All search terms

Top sports bra swimsuit products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CRZ YOGA Twist Front Bikini Tops for Women - Padded V Neck Criss Cross Back Triangle Sexy Swim Bathing Suit White Small

CRZ YOGA$25.414.4★934 rev

CRZ YOGA High Waisted V Cut Bikini Bottom for Women - Cross Front Bathing Swimsuit Full Coverage Swim Briefs Black Small

CRZ YOGA$21.984.4★516 rev

CRZ YOGA Mid Waisted Ruched Bikini Bottoms Insignia Blue Medium

CRZ YOGA$18.804.6★375 rev

CRZ YOGA Womens Racerback Bikini Tops Quick Dry High Neck Modest Swimsuit Padded Sports Bathing Suit Black Small

CRZ YOGA$25.764.3★2,522 rev

CRZ YOGA Low Waisted Bikini Bottom for Women - Cheeky Basic Bathing Swimsuit Swim Briefs Black Medium

CRZ YOGA$18.814.5★1,044 rev

Newest

by launch date

CRZ YOGA Womens Self Tie Halter Bikini Tops - Swim Bathing Suit Scoop Neck Backless Swimsuit Padded Fuchsia Medium

CRZ YOGA$26.1728 rev

3mo ago

CRZ YOGA Square Neck Bikini Tops Black Medium

CRZ YOGA$25.6417 rev

3mo ago

CRZ YOGA Criss Cross Back Tankini Tops for Women - Padded V Neck Bathing Suit Crop Swim Tank Black Medium

CRZ YOGA$29.7125 rev

4mo ago

CRZ YOGA D-DD Scoop Neck Bikini Tops for Women - Padded Adjustable Spaghetti Straps Bathing Swimsuit Sports Bra Waves Blue Large

CRZ YOGA$25.66613 rev

1y ago

Dipinon Womens High Waisted Bikini Sets Two Piece Swimsuit Color Block Sporty Athletic Scoop Neck Bathing Suits (Green Stripes M)

Dipinon$28.70410 rev

1y ago

What buyers say about sports bra swimsuit

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall29%

“Flattering fit”

Comfort-Overall15%

“So comfortable”

Quality-Overall9%

“The quality seems consistent throughout products”

Color5%

“Variety of colors”

Shape/Style5%

“Flattering look”

Exercise/Sports Suitability4%

“Favorite athletic shorts”

Material Quality4%

“The material is comfortable”

Soft Feel3%

“buttery soft”

Advertised Vs Actual Product2%

“looks as advertised”

Chest Fit1%

“Large bust friendly”

What buyers complain about

Size-Overall30%

“Too short”

Color4%

“so much darker than shown online”

Chest Fit4%

“Was small in the chest”

Material Quality3%

“Terrible cheap material”

Waist Fit3%

“which was way too big on my waist”

Shape/Style2%

“The front wasnt super flattering on me”

Stretchability/Expandability/Elasticity2%

“Elastic is narrow so it pinches”

Quality-Overall2%

“I'm familiar with this level of quality so I know that after wearing this top a few times, the bra pad will be useless”

Stitch/Finish/Polish1%

“I love it every aspect except the padding isnt stitched in”

Strap/String Quality1%

“the straps dont give much support unfortunately”

Top return reasons

Size-Overall54%

Chest Fit13%

Waist Fit8%

Length6%

Shape/Style3%

Hip Fit3%

Color2%