Split Short Pajama Set

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

342K

Growth, 90 days vs prior 90

-19.6%

Conversion, latest week

0.4%

Market size, estimated

$27Ka year

Peak month

May3.9× the quietest month

Top search term

safari pajamas for women38K searches a year

Listings sell for $22.79 on average, from $13.89 to $39.08. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $22.79 that is $0 to $2K a year per listing.

Average price

$22.79inside the $15 to $100 sweet spot

Price range

$13.89–$39.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

7.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #224 within Sleep & Lounge. It carries 486 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#224in Sleep & Lounge

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

486per listing

Listings tracked

23

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

29 months