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Spiderman Umbrella

Fail

Demand is soft, at -34.0% this quarter, so Spiderman Umbrella is a Fail.

Flapen Score
37
37 / 100
Ranks 13,715 of 16,930 Clothing, Shoes & Jewelry niches · −8 vs the category median of 45
Market size
$49K/yr65K searches / yr
90-day growth
-34.0%search demand this quarter
Competition
66%top-5 click share · 12 brands · 32 sellers

Flapen Score

Spiderman Umbrella against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Spiderman Umbrella is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Umbrella market on Amazon at a glance

Shoppers on Amazon United States searched for Spiderman Umbrella 65K times last year and spent an estimated $49K. The top 5 brands take 82% of clicks. Demand peaks in Feb–Mar–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -34.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-34.0%
Conversion, latest week
3.7%
Market size, estimated
$49Ka year
Peak month
March2.8× the quietest month
Top search term
spiderman umbrella34K searches a year

02 · Price

A sale here is worth $20.62.

Listings sell for $20.62 on average, from $10.59 to $30.75. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $20.62 that is $2K to $5K a year per listing.

Average price
$20.62inside the $15 to $100 sweet spot
Price range
$10.59–$30.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #381 within Umbrellas. It carries 2,596 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
75%
Out of stock, average day
8.1%
Average rank
#381in Umbrellas
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
2,596per listing
Listings tracked
16

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Spiderman Umbrella products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

32

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

12%

  • Brand 137%
  • Brand 216%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 67%
  • Open — no brand owns it (6 brands, 12%)

Demand

Spiderman Umbrella search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Spiderman Umbrella search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiderman umbrella34K/yr
  • spiderman umbrella for boys 4-612K/yr
  • spider man umbrella for boys5K/yr
  • spiderman umbrella for kids 3-53K/yr
  • spidey umbrella4K/yr
  • spiderman umbrella for kids7K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Umbrella

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Quality-Overall”
1.5%of orders come back
“Item quality weak it broke”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Spiderman Umbrella questions

Answered from the same tracked data.