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Spiderman Pajamas

Fail

The top 5 brands take 98% of clicks, so Spiderman Pajamas is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$194K/yr955K searches / yr
90-day growth
-8.1%search demand this quarter
Competition
24%top-5 click share · 9 brands · 22 sellers

Flapen Score

Spiderman Pajamas against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Spiderman Pajamas is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Pajamas market on Amazon at a glance

Shoppers on Amazon United States searched for Spiderman Pajamas 955K times last year and spent an estimated $194K. The top 5 brands take 98% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 955K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $194K a year.

Searches, last 12 months
955K
Growth, 90 days vs prior 90
-8.1%
Conversion, latest week
1.0%
Market size, estimated
$194Ka year
Peak month
December3.9× the quietest month
Top search term
spiderman pajamas272K searches a year

02 · Price

A sale here is worth $20.70.

Listings sell for $20.70 on average, from $10.37 to $57.18. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $20.70 that is $2K to $5K a year per listing.

Average price
$20.70inside the $15 to $100 sweet spot
Price range
$10.37–$57.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,804 within Clothing. It carries 752 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
95%
Out of stock, average day
7.7%
Average rank
#1,804in Clothing
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
752per listing
Listings tracked
84

04 · Newcomers

13 of last year's 45 launches cleared the first-year sales bar.

45 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
45
Successful launches
13Amazon's first-year sales bar
Average brand age
32 months

Products

Top Spiderman Pajamas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

9 falling

Sellers

22

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

24%

Top 20: 55%

Open market

1%

  • Brand 181%
  • Brand 27%
  • Brand 36%
  • Brand 43%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (3 brands, 1%)

Demand

Spiderman Pajamas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Spiderman Pajamas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiderman pajamas272K/yr
  • spiderman pjs96K/yr
  • spiderman outfit49K/yr
  • spiderman outfit for boys44K/yr
  • spiderman shirt boys51K/yr
  • spiderman clothes for boys40K/yr
  • spider man pajamas35K/yr
  • spiderman pjs for boys37K/yr
  • spidey pajamas32K/yr
  • spiderman pajamas 5t38K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Pajamas

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
31%of negative reviews mention “Size-Overall”
1.9%of orders come back
“shorts are big”
A buyer, on “Size-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Spiderman Pajamas questions

Answered from the same tracked data.