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Speedo Swimsuit Men

Maybe

The top 5 products take only 20% of clicks. But buyers convert on only 0.6% of searches, so Speedo Swimsuit Men is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$256K/yr1.7M searches / yr
90-day growth
+58.0%search demand this quarter
Competition
20%top-5 click share · 25 brands · 62 sellers

Flapen Score

Speedo Swimsuit Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Speedo Swimsuit Men is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Speedo Swimsuit Men market on Amazon at a glance

Shoppers on Amazon United States searched for Speedo Swimsuit Men 1.7M times last year and spent an estimated $256K. The top 5 brands take 76% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +58.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $256K a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
+58.0%
Conversion, latest week
0.6%
Market size, estimated
$256Ka year
Peak month
July2.6× the quietest month
Top search term
speedo swimsuit men465K searches a year

02 · Price

A sale here is worth $23.17.

Listings sell for $23.17 on average, from $9.94 to $44.80. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At $23.17 that is $0 to $2K a year per listing.

Average price
$23.17inside the $15 to $100 sweet spot
Price range
$9.94–$44.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #37 within Swim. It carries 2,273 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#37in Swim
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
2,273per listing
Listings tracked
124

04 · Newcomers

3 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
3Amazon's first-year sales bar
Average brand age
48 months

Products

Top Speedo Swimsuit Men products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.

$0$5K$10K$15K$20K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 rising

Sellers

62

Est. top-5 brand share

76%

Top 20: 98%

Est. top-5 click share

20%

Top 20: 48%

Open market

19%

  • Speedo45%
  • AIMPACT14%
  • COOFANDY7%
  • Arjen Kroos6%
  • MIZOK5%
  • Arcweg4%

Demand

Speedo Swimsuit Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.6×

Search terms

Top Speedo Swimsuit Men search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • speedo swimsuit men465K/yr
  • mens speedo244K/yr
  • mens swim briefs229K/yr
  • mens bikini swimwear104K/yr
  • speedo men82K/yr
  • mens speedo swim trunks85K/yr
  • swim briefs for men71K/yr
  • mens swim brief60K/yr
  • speedo mens swim trunks44K/yr
  • mens speedo swim briefs53K/yr

Reviews and returns

What reviews say buyers love and hate about Speedo Swimsuit Men

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Size-Overall”
23%of negative reviews mention “Size-Overall”
5.5%of orders come back
“Not a good fit”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Speedo Swimsuit Men questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data