Sparkly Red Dress
FailAn estimated 35.5% of orders come back, so Sparkly Red Dress is a Fail.
- Flapen Score
- 48 / 100Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 4548
- Market size
- $32K/yr243K searches / yr
- 90-day growth
- -40.1%search demand this quarter
- Competition
- 16%top-5 click share · 83 brands · 99 sellers
Flapen Score
Sparkly Red Dress against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Sparkly Red Dress is stronger. Inside it, weaker.
Market
The Sparkly Red Dress market on Amazon at a glance
Shoppers on Amazon United States searched for Sparkly Red Dress 243K times last year and spent an estimated $32K. The top 5 brands take 23% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -40.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 243K
- Growth, 90 days vs prior 90
- -40.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $32Ka year
- Top search term
- sparkly red dress60K searches a year
02 · Price
A sale here is worth $43.89.
Listings sell for $43.89 on average, from $7.06 to $111.29. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $43.89 that is $0 to $4K a year per listing.
- Average price
- $43.89inside the $15 to $100 sweet spot
- Price range
- $7.06–$111.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 35.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #4,516 within Dresses. It carries 560 reviews at 4.08 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 93%
- Out of stock, average day
- 12.0%
- Average rank
- #4,516in Dresses
- Average rating
- 4.08 starsAmazon United States average 4.42 stars
- Average reviews
- 560per listing
- Listings tracked
- 160
04 · Newcomers
0 of last year's 75 launches cleared the first-year sales bar.
75 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 75
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Sparkly Red Dress products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 16% of clicks. An open shelf where new products get seen.
Brands
83 rising
Sellers
99
Top-5 brand share
23%
Top 20: 57%
Top-5 click share
16%
Top 20: 34%
Open market
73%
- Brand 16%
- Brand 25%
- Brand 34%
- Brand 44%
- Brand 54%
- Brand 63%
Demand
Sparkly Red Dress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.9× · 8 of 12 months tracked
Search terms
Top Sparkly Red Dress search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sparkly red dress60K/yr
- red rhinestone dress16K/yr
- red dress sparkly19K/yr
- red sequin mini dress10K/yr
- red sequin gown10K/yr
- red sequence dress11K/yr
- red sequin dress plus size12K/yr
- red sequin dress long12K/yr
- red glitter dress for women9K/yr
- glitter red dress7K/yr
Reviews and returns
What reviews say buyers love and hate about Sparkly Red Dress
We read the reviews and the return reasons for every product selling here.
“Too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sparkly Red Dress questions
Answered from the same tracked data.









