Sparkly Earrings

Shoppers searched for this 349K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months

349K

Growth, 90 days vs prior 90

-6.2%

Conversion, latest week

2.1%

Market size, estimated

$160Ka year

Top search term

sparkly earrings55K searches a year

Listings sell for $22.15 on average, from $5.86 to $223.26. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $22.15 that is $0 to $2K a year per listing.

Average price

$22.15inside the $15 to $100 sweet spot

Price range

$5.86–$223.26

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.1%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,095 within Earrings. It carries 899 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#1,095in Earrings

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

899per listing

Listings tracked

51

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

5Amazon's first-year sales bar

Average brand age

34 months