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53

spanx shorts

Worth a look

Shows a fragmented shelf (top 5 take 13% of clicks), but high returns (9.7%) keeps it on the watch list.

Market size 11Growth 58Conversion 13Competition 97Returns 8Price range 87Avg price 95Brand share 79Review moat 23Quality gap 83

Competition

Incredible13%

top-5 click share — an open shelf

Avg price

Incredible$23.78

avg listing price — sweet spot $15–$100

Price range

Great$7.02–$83.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great56%

top-5 brand share — no brand owns this niche

Growth

Good+32.6%

90-day search growth — must beat 0% to launch

Review moat

Bad7,338.99

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$42K

$42K/yr · 169K searches

Returns

Bad9.7%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, spanx shorts is a $42K/yr Amazon United States market (169K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jul. Verdict: Worth a look — 53/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

spanx shorts market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$59K–$71K
units × avg price
Conversion rate
1.1%
Avg BSR
#237
Page quality
0%
Prime
99%
Sponsored
97%
Out of stock
6.1%
Avg brand age
43 months
Avg seller age
153 days

Competition & brand share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Brands

55 rising

Sellers

103

Top-5 brand share

56%

Top 20: 88%

Top-5 click share

13%

Top 20: 34%

Open market

40%

  • SPANX20%
  • SHAPERMINT11%
  • Werena11%
  • BESTENA7%
  • ForeverShaper7%
  • Leonisa4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +32.6% search growth over the last 90 days.
20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.9×

Top spanx shorts search terms

  • spanx shorts for under dresses27K/yr
  • slip shorts tummy control16K/yr
  • black shapewear shorts18K/yr
  • shorts for under dresses women tummy control6K/yr
  • faja leonisa14K/yr
  • thigh shaper10K/yr
  • spank shorts6K/yr
  • spanks shorts6K/yr
  • nude undergarments5K/yr
  • nude undergarment5K/yr
All search terms

Top spanx shorts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$4232%$8453%$1K4%$2K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about spanx shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall22%

“Amazing Fit”

Comfort-Overall20%

“comfortable to wear”

Quality-Overall8%

“Excellent product”

Shape/Style7%

“I love the shape it gives”

Soft Feel7%

“Buttery soft”

Stretchability/Expandability/Elasticity3%

“I love the elasticity of the material”

Value For Money3%

“they are affordable”

Advertised Vs Actual Product3%

“Just what I needed”

Material Quality3%

“Good quality material”

Compression2%

“Great compression”

What buyers complain about

Size-Overall21%

“Size down”

Shape/Style4%

“Does not shape anything”

Compression4%

“Needs more compression”

Thigh Fit4%

“Thigh area slightly tight”

Waist Fit4%

“the waist will not stay put”

Quality-Overall4%

“Quality control on this product is lacking”

Material Quality3%

“Flimsy material”

Comfort-Overall3%

“It was not as comfortable as I was expecting”

Functionality-Overall3%

“Does nothing”

Thickness3%

“Thick”

Top return reasons

Size-Overall50%
Waist Fit9%
Length6%
Thigh Fit4%
Advertised Vs Actual Product4%
Material Quality3%
Compression3%
Width2%
Functionality-Overall2%
Shape/Style2%

Common questions

Is spanx shorts profitable to sell on Amazon United States?
The niche generates $42K/yr across 198 tracked products. 36 of 70 products launched in the last 360 days are still selling. 90-day search growth is +32.6%. Flapen's verdict: Worth a look (53/100).
How competitive is the spanx shorts niche?
55 brands and 103 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in spanx shorts?
Top complaints mined from reviews: Size-Overall, Shape/Style, Compression. The return rate is 9.7% — above our launch gate.
When does demand for spanx shorts peak?
Demand peaks in Jul; the busiest month runs 1.9× the quietest.
What does it cost to enter the spanx shorts niche?
Listings span $7.02–$83.81; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 7,339 reviews — the moat a new listing must climb.