Sorting Hat

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

+2.7%

Conversion, latest week

3.3%

Market size, estimated

$201Ka year

Peak month

November3.8× the quietest month

Top search term

sorting hat87K searches a year

Listings sell for $26.48 on average, from $7.76 to $83.07. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,000 to 1,250 of them. At $26.48 that is $26K to $33K a year per listing.

Average price

$26.48inside the $15 to $100 sweet spot

Price range

$7.76–$83.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

1,000–1,250

Revenue per listing a year

$26K–$33K

Returns

4.9%of orders · Amazon United States median 2.1%

55% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #440 within Accessories. It carries 1,509 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

55%

Prime listings

73%

Out of stock, average day

0.0%

Average rank

#440in Accessories

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

1,509per listing

Listings tracked

11

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months