sonic hoodie
Skip itSoft demand (-47.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.47avg listing price — sweet spot $15–$100
Price range
Great$11.94–$46.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great30%top-5 click share — an open shelf
Review moat
Good937.32avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.8%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$9K$9K/yr · 199K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Growth
Bad-47.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, sonic hoodie is a $9K/yr Amazon United States market (199K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
sonic hoodie market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $41K–$55K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #8,886
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 55%
- Out of stock
- 11.5%
- Avg brand age
- 46 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
12 rising
Sellers
21
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
30%
Top 20: 61%
Open market
4%
- SEGA55%
- Bioworld16%
- Get Trend11%
- Mad Engine7%
- Komar Kids4%
- Sonic The Hedgehog3%
- Open — no brand owns it (6 brands, 4%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -47.0% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 11.4×
Top sonic hoodie search terms
- sonic hoodie48K/yr
- sonic jacket41K/yr
- sonic sweater18K/yr
- sonic hoodie for boys23K/yr
- sonic sweatshirt20K/yr
- sonic the hedgehog hoodie8K/yr
- sonic hoodie adult9K/yr
- sonic the hedgehog jacket6K/yr
- sonic jacket adult3K/yr
- sonic the hedgehog sweatshirt3K/yr
Top sonic hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SEGA unisex child Sonic the Hedgehog Costume Hoodie Hooded Sweatshirt Royal 7 US
SEGA$23.054.8★6,456 rev
SEGA Sonic the Hedgehog Boys Pullover Hoodie with Side Pockets Black Multi Character Print - 6
SEGA$30.224.8★436 rev
Sonic The Hedgehog Boys Graphic Hoodie and Jogger Pants 2-Piece Outfit Set- Sizes 4-20
SEGA$43.024.7★54 rev
Bioworld Sonic The Hedgehog Character Face Long Sleeve Boys Blue Hooded Sweatshirt & Detachable Fanny Pack-4
Bioworld$17.724.8★9 rev
Sonic The Hedgehog Boys Snap Varsity Jacket - Kids Letterman Jacket with Embroidered Patches - Cool Varsity Jackets Made w Polyester Fabric - Stylish Snap Button Kids Letterman Jackets (Medium)
Mad Engine$34.084.6★48 rev
Newest
by launch dateSonic The Hedgehog Boys Graphic Hoodie and Jogger Pants 2-Piece Outfit Set- Sizes 4-20
SEGA$43.0254 rev
SEGA Sonic the Hedgehog Boys Pullover Hoodie and Pants 2 Piece Set for Big Kids
SEGA$26.6835 rev
SEGA Sonic the Hedgehog Knuckles Tails Boys Long Sleeve Hooded Shirt for Toddler and Big Kids Blue
SEGA$20.0165 rev
Sonic The Hedgehog Boys Snap Varsity Jacket - Kids Letterman Jacket with Embroidered Patches - Cool Varsity Jackets Made w Polyester Fabric - Stylish Snap Button Kids Letterman Jackets (Medium)
Mad Engine$34.0848 rev
Sonic The Hedgehog Pullover Fleece Hoodie
SEGA$28.4235 rev
Trending
90-day click momentumSonic The Hedgehog Pullover Fleece Hoodie
SEGA$28.424.5★
Sonic The Hedgehog Boys Graphic Hoodie and Jogger Pants 2-Piece Outfit Set- Sizes 4-20
SEGA$43.024.7★
Get Trend SONIC THE HEDGEHOG Hoodie for Boys Teens Shadow Knuckles Tails Warm Hooded Sweatshirt Casual Pullover (Red/Multi 4-5 Years)
Get Trend$17.334.4★
Sonic The Hedgehog Kids Onesie Pajamas - Boys Long Sleeve Zip Up Hooded Blanket Sleep - One Piece Costume - Official License Blue
Komar Kids$34.574.8★
Bioworld Sonic The Hedgehog Character Face Long Sleeve Boys Blue Hooded Sweatshirt & Detachable Fanny Pack-4
Bioworld$17.724.8★
What buyers say about sonic hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“Size accurate”
“This jacket is of decent quality and has survived a couple washes, staying intact”
“Worth it”
“is very comfortable”
“Looks exactly as described”
“my grandson loves this hoodie since he's so obsessed with sonic very warm and good quality”
“Very colorful”
“The material feels soft and soft and smooth”
“As advertised”
“Great Gift”
What buyers complain about
“Get a size up”
“Looks more gray than black”
“A little thin”
“Unfortunately with one wash it is already coming apart”
“Saddened by the poor quality”
“slightly more expensive”
Top return reasons
Common questions
- Is sonic hoodie profitable to sell on Amazon United States?
- The niche generates $9K/yr across 78 tracked products. 0 of 12 products launched in the last 360 days are still selling. 90-day search growth is -47.0%. Flapen's verdict: Skip it (35/100).
- How competitive is the sonic hoodie niche?
- 12 brands and 21 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in sonic hoodie?
- Top complaints mined from reviews: Size-Overall, Color, Thickness. The return rate is 3.8%.
- When does demand for sonic hoodie peak?
- Demand peaks in Nov–Dec; the busiest month runs 11.4× the quietest.
- What does it cost to enter the sonic hoodie niche?
- Listings span $11.94–$46.72; the average listing price is $27.47 (sweet spot $15–$100). The average incumbent carries 937 reviews — the moat a new listing must climb.