Sombrero

Shoppers searched for this 695K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +123.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.

Searches, last 12 months

695K

Growth, 90 days vs prior 90

+123.4%

Conversion, latest week

1.9%

Market size, estimated

$304Ka year

Peak month

May3.6× the quietest month

Top search term

sombrero hats110K searches a year

Listings sell for $23.03 on average, from $4.81 to $75.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $23.03 that is $2K to $6K a year per listing.

Average price

$23.03inside the $15 to $100 sweet spot

Price range

$4.81–$75.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

5.7%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #938 within Accessories. It carries 1,552 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

80%

Out of stock, average day

1.9%

Average rank

#938in Accessories

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,552per listing

Listings tracked

64

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months