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Soft Leather Sunglasses Bag

Maybe

The top 5 brands take only 39% of clicks. But shoppers spend only $113K a year here, so Soft Leather Sunglasses Bag is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size
$113K/yr202K searches / yr
90-day growth
+27.4%search demand this quarter
Competition
27%top-5 click share · 41 brands · 44 sellers

Flapen Score

Soft Leather Sunglasses Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Soft Leather Sunglasses Bag is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soft Leather Sunglasses Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Soft Leather Sunglasses Bag 202K times last year and spent an estimated $113K. The top 5 brands take 39% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

5.0% of searches ended in a purchase last week.

Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.

Searches, last 12 months
202K
Growth, 90 days vs prior 90
+27.4%
Conversion, latest week
5.0%
Market size, estimated
$113Ka year
Peak month
June2.3× the quietest month
Top search term
sunglass holder for purse25K searches a year

02 · Price

A sale here is worth $11.14.

Listings sell for $11.14 on average, from $4.20 to $57.85. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $11.14 that is $0 to $1K a year per listing.

Average price
$11.14under the $15 to $100 sweet spot
Price range
$4.20–$57.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #236 within Sunglasses & Eyewear Accessories. It carries 1,768 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#236in Sunglasses & Eyewear Accessories
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,768per listing
Listings tracked
69

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Soft Leather Sunglasses Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

$0$3K$7K$10K$14K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 falling

Sellers

44

Top-5 brand share

39%

Top 20: 81%

Top-5 click share

27%

Top 20: 61%

Open market

57%

  • Sightor11%
  • Mamlyn9%
  • FEISEDY7%
  • COMF-PRO6%
  • FHJLZFA5%
  • Tangoner5%

Demand

Soft Leather Sunglasses Bag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Black Friday '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.3×

Search terms

Top Soft Leather Sunglasses Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sunglass holder for purse25K/yr
  • soft sunglasses pouch12K/yr
  • leather sunglasses case23K/yr
  • sunglasses sleeve14K/yr
  • sunglasses holder for purse13K/yr
  • glasses bag14K/yr
  • eye glass cases mens soft16K/yr
  • sunglass sleeve10K/yr
  • cloth eyeglass case11K/yr
  • cloth glasses case11K/yr

Reviews and returns

What reviews say buyers love and hate about Soft Leather Sunglasses Bag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall24%−0.06

Too large

Poor fit

Little short

Quality-Overall8%+0.98

Cheap quality

Very cheaply made

Not great quality

Ease Of Use5%+0.19

Not easy to use

Hard to open

Not super easy to open

Strength4%−0.03

Very flimsy

Flimsy

Thin flimsy, limp material

Smell4%−0.04

Smelly

it smells terrtible

All of them smelled strong like Perfume

Love

Quality-Overall18%+0.98

Decent Quality

well made product

easy to use quality

Size-Overall18%−0.06

Fits like a glove

Fits good

fits easily in my bag

Value For Money9%+0.75

Good value for money

Great deal

Good Value

Advertised Vs Actual Product8%+0.92

As advertised

As described

Exactly as shown

Ease Of Use6%+0.19

Easy to use

are so easy to carry

easy to do

Return

3.0% Return rate 70% Fixable by listing

Size-Overall50%█▇██▇█

Too large

Poor fit

Little short

Material Quality7%█▇█▇█▇

limp material

flimsy material

The feel of the material is slick

Quality-Overall5%▅▇█▆▇▆

Cheap quality

Very cheaply made

Not great quality

Advertised Vs Actual Product4%▆█▇▆▇▆
Width4%▆█▇▆▅▄

FAQ

Common Soft Leather Sunglasses Bag questions

Answered from the same tracked data.