Socks for Heels

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

187K

Growth, 90 days vs prior 90

+22.1%

Conversion, latest week

4.5%

Market size, estimated

$82Ka year

Top search term

ballet flat socks34K searches a year

Listings sell for $9.78 on average, from $5.80 to $15.01. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.78 that is $2K to $5K a year per listing.

Average price

$9.78under the $15 to $100 sweet spot

Price range

$5.80–$15.01

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.1%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #86 within Socks & Hosiery. It carries 3,735 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#86in Socks & Hosiery

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

3,735per listing

Listings tracked

31

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months