Snowman Costume Kids
FailDemand is soft, at -53.8% this quarter, so Snowman Costume Kids is a Fail.
- Flapen Score
- 29 / 100Ranks 16,025 of 16,930 Clothing, Shoes & Jewelry niches · −16 vs the category median of 4529
- Market size
- $15K/yr117K searches / yr
- 90-day growth
- -53.8%search demand this quarter
- Competition
- 66%top-5 click share · 9 brands · 36 sellers
Flapen Score
Snowman Costume Kids against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Snowman Costume Kids is stronger. Inside it, weaker.
Market
The Snowman Costume Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Snowman Costume Kids 117K times last year and spent an estimated $15K. The top 5 brands take 79% of clicks. Demand peaks in Sep–Oct–Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -53.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $15K a year.
- Searches, last 12 months
- 117K
- Growth, 90 days vs prior 90
- -53.8%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $15Ka year
- Peak month
- October31.0× the quietest month
- Top search term
- olaf costume toddler74K searches a year
02 · Price
A sale here is worth $27.69.
Listings sell for $27.69 on average, from $16.27 to $49.58. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $27.69 that is $0 to $3K a year per listing.
- Average price
- $27.69inside the $15 to $100 sweet spot
- Price range
- $16.27–$49.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 14.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
47% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #3,668 within Baby. It carries 494 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 47%
- Prime listings
- 94%
- Out of stock, average day
- 17.0%
- Average rank
- #3,668in Baby
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 494per listing
- Listings tracked
- 17
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Snowman Costume Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
36
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
13%
- Brand 123%
- Brand 218%
- Brand 317%
- Brand 411%
- Brand 510%
- Brand 68%
- Open — no brand owns it (3 brands, 13%)
Demand
Snowman Costume Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Dec · busiest ÷ quietest = 31.0×
Search terms
Top Snowman Costume Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- olaf costume toddler74K/yr
- olaf toddler costume10K/yr
- toddler olaf costume12K/yr
- olaf costume 2t11K/yr
- olaf costume toddler 2t3K/yr
- 2t olaf costume4K/yr
- toddler olaf costume 2t3K/yr
Reviews and returns
What reviews say buyers love and hate about Snowman Costume Kids
We read the reviews and the return reasons for every product selling here.
“The colors faded; disappointed”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snowman Costume Kids questions
Answered from the same tracked data.









