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Snake Costume

Fail

Shoppers spend an estimated $26K a year here, so Snake Costume is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$26K/yr123K searches / yr
90-day growth
-12.8%search demand this quarter
Competition
38%top-5 click share · 29 brands · 57 sellers

Flapen Score

Snake Costume against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Snake Costume is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Snake Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Snake Costume 123K times last year and spent an estimated $26K. The top 5 brands take 52% of clicks. Demand peaks in Sep–Oct. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -12.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-12.8%
Conversion, latest week
0.8%
Market size, estimated
$26Ka year
Peak month
October15.1× the quietest month
Top search term
snake costume53K searches a year

02 · Price

A sale here is worth $26.33.

Listings sell for $26.33 on average, from $8.32 to $62.18. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $26.33 that is $0 to $3K a year per listing.

Average price
$26.33inside the $15 to $100 sweet spot
Price range
$8.32–$62.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #31,264 within Boys. It carries 143 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
84%
Out of stock, average day
5.7%
Average rank
#31,264in Boys
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
143per listing
Listings tracked
43

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Snake Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

57

Top-5 brand share

52%

Top 20: 92%

Top-5 click share

38%

Top 20: 79%

Open market

41%

  • Brand 121%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Snake Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 15.1×

Search terms

Top Snake Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • snake costume53K/yr
  • snake costume kids35K/yr
  • kids snake costume9K/yr
  • snake costume adult12K/yr
  • snake costume women11K/yr
  • snake halloween costume4K/yr

Reviews and returns

What reviews say buyers love and hate about Snake Costume

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
42%of negative reviews mention “Size-Overall”
4.8%of orders come back
“Runs extremely big”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Snake Costume questions

Answered from the same tracked data.