Skip to content

Small Organizer Bag

Fail

Shoppers spend an estimated $30K a year here, so Small Organizer Bag is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$30K/yr212K searches / yr
90-day growth
+56.2%search demand this quarter
Competition
68%top-5 click share · 12 brands · 18 sellers

Flapen Score

Small Organizer Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Small Organizer Bag is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Organizer Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Small Organizer Bag 212K times last year and spent an estimated $30K. The top 5 brands take 78% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +56.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
212K
Growth, 90 days vs prior 90
+56.2%
Conversion, latest week
0.9%
Market size, estimated
$30Ka year
Top search term
boat and tote organizer insert23K searches a year

02 · Price

A sale here is worth $15.49.

Listings sell for $15.49 on average, from $6.45 to $38.64. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $15.49 that is $0 to $2K a year per listing.

Average price
$15.49inside the $15 to $100 sweet spot
Price range
$6.45–$38.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
8.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Handbag Accessories. It carries 6,404 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#115in Handbag Accessories
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
6,404per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Small Organizer Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

18

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

17%

  • Brand 129%
  • Brand 220%
  • Brand 312%
  • Brand 411%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (6 brands, 17%)

Search terms

Top Small Organizer Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • boat and tote organizer insert23K/yr
  • trader joes mini tote bag insert18K/yr
  • ll bean tote organizer insert15K/yr
  • boat and tote insert11K/yr
  • boat tote organizer12K/yr
  • coach city tote bag organizer insert28K/yr
  • canvas purse organizer insert6K/yr
  • xl tote bag organizer insert7K/yr
  • nylon purse organizer insert10K/yr
  • canvas bag organizer insert6K/yr

Reviews and returns

What reviews say buyers love and hate about Small Organizer Bag

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Size-Overall”
34%of negative reviews mention “Size-Overall”
8.2%of orders come back
“Quite small”
A buyer, on “Size-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Small Organizer Bag questions

Answered from the same tracked data.