Small Backpack Men
MaybeProducts sell for $25.30 on average, inside the sweet spot. But buyers convert on only 1.7% of searches, so Small Backpack Men is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 4552
- Market size
- $346K/yr792K searches / yr
- 90-day growth
- +19.6%search demand this quarter
- Competition
- 34%top-5 click share · 32 brands · 82 sellers
Flapen Score
Small Backpack Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Small Backpack Men is stronger. Inside it, weaker.
Market
The Small Backpack Men market on Amazon at a glance
Shoppers on Amazon United States searched for Small Backpack Men 792K times last year and spent an estimated $346K. The top 5 brands take 63% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 792K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $346K a year.
- Searches, last 12 months
- 792K
- Growth, 90 days vs prior 90
- +19.6%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $346Ka year
- Peak month
- July1.3× the quietest month
- Top search term
- small backpack men258K searches a year
02 · Price
A sale here is worth $25.30.
Listings sell for $25.30 on average, from $8.70 to $58.21. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $25.30 that is $6K to $13K a year per listing.
- Average price
- $25.30inside the $15 to $100 sweet spot
- Price range
- $8.70–$58.21
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$13K
- Returns
- 5.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #92 within Handbags & Shoulder Bags. It carries 9,433 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 0.1%
- Average rank
- #92in Handbags & Shoulder Bags
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 9,433per listing
- Listings tracked
- 55
04 · Newcomers
Amazon counts 10 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 10 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Small Backpack Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
WATERFLY Crossbody Sling Backpack Sling Bag Travel Hiking Chest Bag Daypack (Black)
- Price
- $22.29
- Rating
- 4.5/5
- Reviews
- 47,630
- Age
- 7y ago
Javolto Sling Bag for Men Crossbody Backpack Small Sling Backpack Mens Shoulder Bag Casual Daypack Hiking Bag for Travel
- Price
- $16.04
- Rating
- 4.5/5
- Reviews
- 1,650
- Age
- 2y ago
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $21.02
- Rating
- 4.7/5
- Reviews
- 2,701
- Age
- 1y ago
WATERFLY Packable Small Crossbody Sling Backpack Shoulder Chest Bag Daypack for Hiking Traveling
- Price
- $23.96
- Rating
- 4.4/5
- Reviews
- 4,174
- Age
- 4y ago
ArcEnCiel 10L Mini X-Small Tactical Backpack MOLLE Daypack Gear Pack Camping Bag with Patch (Black)
- Price
- $21.15
- Rating
- 4.7/5
- Reviews
- 1,168
- Age
- 8y ago
Trending
90-day click momentum
WATERFLY Sling Bag Crossbody Backpack: 8L RFID Anti Theft Cross Body Shoulder Bag Travel Crossover Side Bag for Men Women
- Price
- $31.00
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 5mo ago
LAIMEIWEE 13L Small Hiking Backpack for Women Men Lightweight Foldable Day pack Packable Daypack for Travel Camping (Black)
- Price
- $22.16
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 6mo ago
WATERFLY Sling Bag Crossbody Backpack: 8L RFID Anti Theft Cross Body Shoulder Bag Travel Crossover Side Bag for Men Women
- Price
- $29.75
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 5mo ago
Bymontin Ultra-Light Soft Daypack 15L/20L Cushioned Breathable Back Panel Backpack Lightweight Packable Travel Backpack (Black 15L)
- Price
- $15.84
- Rating
- 4.7/5
- Reviews
- 101
- Age
- 7mo ago
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 17 in / 43.1 cm Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $24.45
- Rating
- 4.7/5
- Reviews
- 2,701
- Age
- 1y ago
Newest
by launch dateWATERFLY Sling Bag Crossbody Backpack: 8L RFID Anti Theft Cross Body Shoulder Bag Travel Crossover Side Bag for Men Women
- Price
- $31.00
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 5mo ago
WATERFLY Sling Bag Crossbody Backpack: 8L RFID Anti Theft Cross Body Shoulder Bag Travel Crossover Side Bag for Men Women
- Price
- $29.75
- Rating
- 4.3/5
- Reviews
- 56
- Age
- 5mo ago
LAIMEIWEE 13L Small Hiking Backpack for Women Men Lightweight Foldable Day pack Packable Daypack for Travel Camping (Black)
- Price
- $22.16
- Rating
- 4.8/5
- Reviews
- 92
- Age
- 6mo ago
Bymontin Ultra-Light Soft Daypack 15L/20L Cushioned Breathable Back Panel Backpack Lightweight Packable Travel Backpack (Black 15L)
- Price
- $15.84
- Rating
- 4.7/5
- Reviews
- 101
- Age
- 7mo ago
Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $21.02
- Rating
- 4.7/5
- Reviews
- 2,701
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
32 rising
Sellers
82
Top-5 brand share
63%
Top 20: 91%
Top-5 click share
34%
Top 20: 70%
Open market
33%
- WATERFLY38%
- Javolto9%
- Amazon Basics9%
- Pritent4%
- ArcEnCiel4%
- SKYSPER3%
Demand
Small Backpack Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Small Backpack Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- small backpack men258K/yr
- waterfly crossbody sling backpack75K/yr
- small backpack for men61K/yr
- mens small backpack55K/yr
- waterfly35K/yr
- small mens backpack43K/yr
- simple backpack41K/yr
- backpack for disney26K/yr
- amusement park backpack23K/yr
- small travel backpack for men28K/yr
Reviews and returns
What reviews say buyers love and hate about Small Backpack Men
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It's small
was significantly too short
Larger than I expected
Fell apart immediately
Will not last
Falling Apart
Not well made
Bad quality
Poor quality control
Strap is too short
The straps are super stiff
One of the straps broke after a few months
Awful Zipper
Zippers are cheap
Zipper a bit weak
Love
Amazing quality
the build quality feels solid
Good quality, and is exactly as advertised
True to size
Decent size
Love the size
Best value
Amazing value
Great deal
durable material
Versatile durable bag
Durable and affordable
Lots of storage
lots of room
good capacity
Return
5.5% Return rate 82% Fixable by listing
It's small
was significantly too short
Larger than I expected
Not well made
Bad quality
Poor quality control
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Backpack Men questions
Answered from the same tracked data.