Slytherin Robe

Shoppers searched for this 316K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $169K a year.

Searches, last 12 months

316K

Growth, 90 days vs prior 90

-8.0%

Conversion, latest week

1.4%

Market size, estimated

$169Ka year

Peak month

October21.2× the quietest month

Top search term

slytherin robe96K searches a year

Listings sell for $39.68 on average, from $6.36 to $107.50. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $39.68 that is $4K to $10K a year per listing.

Average price

$39.68inside the $15 to $100 sweet spot

Price range

$6.36–$107.50

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

8.8%of orders · Amazon United States median 2.1%

66% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #5,217 within Robes, Capes & Jackets. It carries 1,400 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

88%

Out of stock, average day

12.2%

Average rank

#5,217in Robes, Capes & Jackets

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

1,400per listing

Listings tracked

32

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months