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Slytherin Purse

Fail

Shoppers spend an estimated $4K a year here, so Slytherin Purse is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$4K/yr45K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
51%top-5 click share · 15 brands · 49 sellers

Flapen Score

Slytherin Purse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Slytherin Purse is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Slytherin Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Slytherin Purse 45K times last year and spent an estimated $4K. The top 5 brands take 86% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
0.3%
Market size, estimated
$4Ka year
Peak month
December4.8× the quietest month
Top search term
slytherin backpack16K searches a year

02 · Price

A sale here is worth $34.07.

Listings sell for $34.07 on average, from $8.69 to $80.99. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $34.07 that is $0 to $3K a year per listing.

Average price
$34.07inside the $15 to $100 sweet spot
Price range
$8.69–$80.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #24,559 within Backpacks. It carries 759 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
86%
Out of stock, average day
4.3%
Average rank
#24,559in Backpacks
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
759per listing
Listings tracked
35

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Slytherin Purse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

49

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

51%

Top 20: 88%

Open market

11%

  • Brand 131%
  • Brand 222%
  • Brand 318%
  • Brand 410%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (9 brands, 11%)

Demand

Slytherin Purse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Slytherin Purse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • slytherin backpack16K/yr
  • slytherin bag11K/yr
  • slytherin purse9K/yr
  • slytherin loungefly6K/yr
  • loungefly slytherin3K/yr

Reviews and returns

What reviews say buyers love and hate about Slytherin Purse

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Strap/String Quality”
2.5%of orders come back
“the strap clasp has broken making it to where I cant carry it”
A buyer, on “Strap/String Quality”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Slytherin Purse questions

Answered from the same tracked data.