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Slouchy Beanies for Women

Fail

Demand is soft, at -89.6% this quarter, so Slouchy Beanies for Women is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$13K/yr90K searches / yr
90-day growth
-89.6%search demand this quarter
Competition
33%top-5 click share · 26 brands · 82 sellers

Flapen Score

Slouchy Beanies for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Slouchy Beanies for Women is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Slouchy Beanies for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Slouchy Beanies for Women 90K times last year and spent an estimated $13K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -89.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-89.6%
Conversion, latest week
0.8%
Market size, estimated
$13Ka year
Peak month
December51.7× the quietest month
Top search term
pom pom beanie23K searches a year

02 · Price

A sale here is worth $19.70.

Listings sell for $19.70 on average, from $5.50 to $57.06. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $19.70 that is $0 to $2K a year per listing.

Average price
$19.70inside the $15 to $100 sweet spot
Price range
$5.50–$57.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #8,921 within Skullies & Beanies. It carries 6,503 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
13.2%
Average rank
#8,921in Skullies & Beanies
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
6,503per listing
Listings tracked
49

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Slouchy Beanies for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

82

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

33%

Top 20: 67%

Open market

36%

  • Brand 116%
  • Brand 216%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Demand

Slouchy Beanies for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 51.7×

Search terms

Top Slouchy Beanies for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pom pom beanie23K/yr
  • pom beanie18K/yr
  • pom pom beanies for women13K/yr
  • beanie with pom pom8K/yr
  • beanie for women with pom pom4K/yr
  • pom beanie women7K/yr
  • womens pom pom beanie10K/yr
  • womens beanies with pom pom6K/yr
  • pom pom beanie for women2K/yr

Reviews and returns

What reviews say buyers love and hate about Slouchy Beanies for Women

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Warmth”
18%of negative reviews mention “Size-Overall”
4.3%of orders come back
“smallish”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Slouchy Beanies for Women questions

Answered from the same tracked data.