Slouchy Beanie for Men

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -55.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months

182K

Growth, 90 days vs prior 90

-55.9%

Conversion, latest week

1.4%

Market size, estimated

$37Ka year

Peak month

December13.8× the quietest month

Top search term

slouchy beanie for men43K searches a year

Listings sell for $14.38 on average, from $6.99 to $26.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $14.38 that is $0 to $1K a year per listing.

Average price

$14.38under the $15 to $100 sweet spot

Price range

$6.99–$26.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.8%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #458 within Skullies & Beanies. It carries 6,371 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

97%

Out of stock, average day

8.2%

Average rank

#458in Skullies & Beanies

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

6,371per listing

Listings tracked

69

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

5Amazon's first-year sales bar

Average brand age

48 months