Slouchy Beanie

Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -57.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $35K a year.

Searches, last 12 months

219K

Growth, 90 days vs prior 90

-57.9%

Conversion, latest week

1.1%

Market size, estimated

$35Ka year

Peak month

December8.9× the quietest month

Top search term

slouchy beanie161K searches a year

Listings sell for $14.42 on average, from $7.65 to $26.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.42 that is $0 to $1K a year per listing.

Average price

$14.42under the $15 to $100 sweet spot

Price range

$7.65–$26.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

4.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #292 within Skullies & Beanies. It carries 3,736 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

97%

Out of stock, average day

6.5%

Average rank

#292in Skullies & Beanies

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,736per listing

Listings tracked

70

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months