Slip
MaybeThe top 5 brands take only 46% of clicks. But buyers convert on only 0.9% of searches, so Slip is a Maybe.
- Flapen Score
- 59 / 100Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 4559
- Market size
- $587K/yr4.2M searches / yr
- 90-day growth
- +41.3%search demand this quarter
- Competition
- 28%top-5 click share · 32 brands · 43 sellers
Flapen Score
Slip against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Slip is stronger. Inside it, weaker.
Market
The Slip market on Amazon at a glance
Shoppers on Amazon United States searched for Slip 4.2M times last year and spent an estimated $587K. The top 5 brands take 46% of clicks. Demand peaks in Jul–Oct. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $587K a year.
- Searches, last 12 months
- 4.2M
- Growth, 90 days vs prior 90
- +41.3%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $587Ka year
- Peak month
- October2.1× the quietest month
- Top search term
- slip397K searches a year
02 · Price
A sale here is worth $15.25.
Listings sell for $15.25 on average, from $7.87 to $51.01. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $15.25 that is $4K to $8K a year per listing.
- Average price
- $15.25inside the $15 to $100 sweet spot
- Price range
- $7.87–$51.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$8K
- Returns
- 8.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #188 within Lingerie. It carries 2,464 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 0.3%
- Average rank
- #188in Lingerie
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 2,464per listing
- Listings tracked
- 96
04 · Newcomers
0 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Slip products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 28% of clicks. An open shelf where new products get seen.
Brands
32 rising
Sellers
43
Top-5 brand share
46%
Top 20: 94%
Top-5 click share
28%
Top 20: 53%
Open market
48%
- Brand 111%
- Brand 211%
- Brand 310%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Slip search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct · busiest ÷ quietest = 2.1×
Search terms
Top Slip search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- slip397K/yr
- slip dress505K/yr
- half slips for women195K/yr
- slip dress for women248K/yr
- womens slip171K/yr
- slip skirt369K/yr
- white slip dress195K/yr
- dress slip127K/yr
- slip for women under dress141K/yr
- womens slips132K/yr
Reviews and returns
What reviews say buyers love and hate about Slip
We read the reviews and the return reasons for every product selling here.
“Size runs small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Slip questions
Answered from the same tracked data.









