Skip to content
51

slash costume

Worth a look

Shows a sweet-spot price point ($23.97 avg), but soft demand (-27.4% this quarter) keeps it on the watch list.

Market size 26Growth 11Conversion 76Competition 51Returns 25Price range 79Avg price 95Brand share 76Review moat 74Quality gap 76

Avg price

Incredible$23.97

avg listing price — sweet spot $15–$100

Price range

Great$6.40–$49.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Brand share

Great59%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good531.42

avg incumbent reviews — the moat a new listing must climb

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$109K

$109K/yr · 62K searches

Returns

Bad5.0%

return rate — above 5% kills the launch gate

Growth

Bad-27.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, slash costume is a $109K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 51/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

slash costume market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
$72K–$96K
units × avg price
Conversion rate
7.3%
Avg BSR
#7,741
Page quality
0%
Prime
92%
Sponsored
58%
Out of stock
12.5%
Avg brand age
63 months
Avg seller age
194 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

36

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

34%

  • Liquid Blue16%
  • Mepase14%
  • EverJoy Party11%
  • Yingzhao11%
  • Bristol Novelty8%
  • VGbeaty7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.4% search growth over the last 90 days.
8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 22.6×

Top slash costume search terms

  • slash costume46K/yr
  • slash wig9K/yr
  • slash costume guns n roses5K/yr
  • slash halloween costume3K/yr
All search terms

Top slash costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$9K12%$13K16%$17K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about slash costume

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money31%

“Good price”

Quality-Overall17%

“I got a lot of good comments”

Shape/Style9%

“Size and shape plus the lit end just the feel in your hand and taking the puff it's better than using a pencil or some other placebo”

Wig/Artificial Hair Quality9%

“It was perfect for an 80's rocker wig that was used for an 80's fundraiser party”

Durability6%

“dont break easily”

Fun/Entertainment Experience5%

“So much fun”

Advertised Vs Actual Product4%

“As described”

Developmental Needs4%

“good for all kids”

Thickness3%

“super thick”

Size-Overall3%

“These fun party- friendly costumes fit great”

What buyers complain about

Wig/Artificial Hair Quality17%

“BIG wig”

Advertised Vs Actual Product17%

“The picture is misleading”

Size-Overall17%

“The hat is slightly undersized”

Quality-Overall8%

“Cheap quality”

Shape/Style8%

“the other side is a different style”

Chain/Key Quality8%

“Chain broke after a few usages”

Hair Related6%

“Hair is super shedding”

Top return reasons

Size-Overall40%
Wig/Artificial Hair Quality15%
Quality-Overall9%
Advertised Vs Actual Product8%
Material Quality4%
Wrist Fit3%
Color3%
Value For Money2%
Waist Fit2%
Functionality-Overall2%

Common questions

Is slash costume profitable to sell on Amazon United States?
The niche generates $109K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -27.4%. Flapen's verdict: Worth a look (51/100).
How competitive is the slash costume niche?
21 brands and 36 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in slash costume?
Top complaints mined from reviews: Wig/Artificial Hair Quality, Advertised Vs Actual Product, Size-Overall. The return rate is 5.0% — above our launch gate.
When does demand for slash costume peak?
Demand peaks in Sep–Oct–Nov; the busiest month runs 22.6× the quietest.
What does it cost to enter the slash costume niche?
Listings span $6.40–$49.89; the average listing price is $23.97 (sweet spot $15–$100). The average incumbent carries 531 reviews — the moat a new listing must climb.