Skull Ring

Shoppers searched for this 874K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months

874K

Growth, 90 days vs prior 90

-8.7%

Conversion, latest week

0.6%

Market size, estimated

$140Ka year

Peak month

October2.2× the quietest month

Top search term

skull ring141K searches a year

Listings sell for $26.66 on average, from $4.65 to $184.84. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $26.66 that is $0 to $3K a year per listing.

Average price

$26.66inside the $15 to $100 sweet spot

Price range

$4.65–$184.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.7%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #5,141 within Jewelry. It carries 761 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.1%

Average rank

#5,141in Jewelry

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

761per listing

Listings tracked

98

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

41 months