Skims Dress
FailAn estimated 17.8% of orders come back, so Skims Dress is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $40K/yr688K searches / yr
- 90-day growth
- +14.7%search demand this quarter
- Competition
- 55%top-5 click share · 18 brands · 22 sellers
Flapen Score
Skims Dress against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Skims Dress is stronger. Inside it, weaker.
Market
The Skims Dress market on Amazon at a glance
Shoppers on Amazon United States searched for Skims Dress 688K times last year and spent an estimated $40K. The top 5 brands take 78% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.
- Searches, last 12 months
- 688K
- Growth, 90 days vs prior 90
- +14.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $40Ka year
- Peak month
- September3.9× the quietest month
- Top search term
- skims dress210K searches a year
02 · Price
A sale here is worth $28.81.
Listings sell for $28.81 on average, from $14.95 to $63.43. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $28.81 that is $0 to $3K a year per listing.
- Average price
- $28.81inside the $15 to $100 sweet spot
- Price range
- $14.95–$63.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 17.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #1,379 within Dresses. It carries 1,376 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #1,379in Dresses
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 1,376per listing
- Listings tracked
- 29
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Skims Dress products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
PUMIEY Maxi Dress for Women Long Dresses Bodycon Dresses Summer Slip Dress Jet Black Small
- Price
- $27.38
- Rating
- 4.5/5
- Reviews
- 2,171
- Age
- 3y ago

LILLUSORY Womens Bodycon Maxi Long Dresses 2026 Beach Vacation Clothes Spring Fashion Summer Casual Elegant Sundress Sun Resort Wear Midi Cocktail Wedding Guest Sexy Party Outfits Black M
- Price
- $25.03
- Rating
- 4.4/5
- Reviews
- 2,348
- Age
- 3y ago

REORIA Womens Sexy Casual Lounge Slip Long Dress Elegant Wedding Guest Sleeveless Backless Ribbed Bodycon Maxi Dresses Black Small
- Price
- $31.20
- Rating
- 4.5/5
- Reviews
- 2,318
- Age
- 3y ago

VIUTIL Womens Sexy Bodycon Maxi Dress Sleeveless Tight Lounge Slip Long Dress 2026 Summer Black Small
- Price
- $19.67
- Rating
- 4.4/5
- Reviews
- 1,962
- Age
- 4y ago

PUMIEY Long Sleeve Dresses for Women Maxi Dresses Dupes Bodycon Dresses for Women Jet Black Small
- Price
- $29.56
- Rating
- 4.5/5
- Reviews
- 2,979
- Age
- 3y ago
Trending
estimated 90-day click momentum
The Drop Womens Amelia Square Neck Strappy Bodycon Midi Tank Dress Dress Black XL
- Price
- $17.20
- Rating
- 4.1/5
- Reviews
- 1,288
- Age
- 7y ago

REORIA Womens Boat Neck Mesh Ruched Mini Dress Drop Waist Sleeveless Going Out Dresses Ensign Blue Polka Dot Medium
- Price
- $38.24
- Rating
- 4.2/5
- Reviews
- 59
- Age
- 6mo ago

REORIA Womens Summer Sexy Casual Lounge Long Dress Elegant Wedding Guest Short Sleeve Crew Neck Bodycon Maxi Dresses Black Small
- Price
- $35.17
- Rating
- 4.4/5
- Reviews
- 1,624
- Age
- 3y ago

REORIA Summer Wedding Guest Maxi Dresses for Women Sleeveless Square Neck Sheer Mesh Ruched Bodycon Long Dress Trendy Clothes Black Onyx Small
- Price
- $45.69
- Rating
- 4.6/5
- Reviews
- 116
- Age
- 5mo ago

PINSV Women Summer Long Dress Casual Slip Sexy Sleeveless Bodycon Maxi Dresses for Women Black XL
- Price
- $14.95
- Rating
- 4.3/5
- Reviews
- 643
- Age
- 7mo ago
Newest
by launch date
REORIA Summer Wedding Guest Maxi Dresses for Women Sleeveless Square Neck Sheer Mesh Ruched Bodycon Long Dress Trendy Clothes Black Onyx Small
- Price
- $45.69
- Rating
- 4.6/5
- Reviews
- 116
- Age
- 5mo ago

REORIA Womens Boat Neck Mesh Ruched Mini Dress Drop Waist Sleeveless Going Out Dresses Ensign Blue Polka Dot Medium
- Price
- $38.24
- Rating
- 4.2/5
- Reviews
- 59
- Age
- 6mo ago

PINSV Women Summer Long Dress Casual Slip Sexy Sleeveless Bodycon Maxi Dresses for Women Black XL
- Price
- $14.95
- Rating
- 4.3/5
- Reviews
- 643
- Age
- 7mo ago

SOLY HUX Womens Elegant Mesh V Neck Bodycon Maxi Dress Summer Cocktail Party Wedding Guest Long Cami Sundresses Solid Yellow Small
- Price
- $38.45
- Rating
- 4.1/5
- Reviews
- 181
- Age
- 1y ago

Starrylion Lace Homecoming Dress Hoco Womens Mini Dress Tight Bodycon Club Sexy Dresses for Women Padded Cocoa M
- Price
- $24.43
- Rating
- 4.4/5
- Reviews
- 138
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
22
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
55%
Top 20: 88%
Open market
19%
- PUMIEY31%
- REORIA20%
- LILLUSORY18%
- VIUTIL6%
- Mokayee3%
- Starrylion3%
Demand
Skims Dress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.9×
Search terms
Top Skims Dress search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- skims dress210K/yr
- reoria dress84K/yr
- skims dupe dress61K/yr
- maxi bodycon dresses for women17K/yr
- skims dresses for women43K/yr
- tight maxi dress27K/yr
- short sleeve bodycon dress27K/yr
- tight long dress27K/yr
- body con midi dress21K/yr
- skims dress dupe34K/yr
Reviews and returns
What reviews say buyers love and hate about Skims Dress
We read the reviews and the return reasons for every product selling here.
“it is a bit long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Skims Dress questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









