ski jacket men
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$64.70avg listing price — sweet spot $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay2,180.57avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay$24.47–$307.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$0$0/yr · 183K searches
Growth
Bad-89.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad11.9%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, ski jacket men is a $0/yr Amazon United States market (183K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 30/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
ski jacket men market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $81K–$97K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #84
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 90%
- Out of stock
- 7.0%
- Avg brand age
- 43 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
30 rising
Sellers
90
Top-5 brand share
71%
Top 20: 95%
Top-5 click share
23%
Top 20: 53%
Open market
29%
- MAOYSSEN38%
- TACVASEN15%
- Columbia7%
- Yufawow6%
- GEMYSE3%
- FREE SOLDIER3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -89.3% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 74.2×
Top ski jacket men search terms
- snow jacket men158K/yr
- best winter jackets for extreme cold14K/yr
- insulated coat6K/yr
- black jacket winter3K/yr
- winter hacket2K/yr
Top ski jacket men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TACVASEN Winter Jacket for Men Skiing Warm Fleece Jackets Hooded Water Resistant Rain Jacket Black Thermal Snowboarding Jacket Windbreaker for Cold Weather
TACVASEN$52.934.7★5,866 rev
MAOYSSEN Mens Ski Jacket Warm Winter Snow Coat Waterproof Mountain Windbreaker Snowboarding Jacket Hooded for Hiking Travel
MAOYSSEN$41.204.7★2,189 rev
Columbia Mens Watertight II Waterproof Rain Jacket Black Large
Columbia$58.884.7★702 rev
Men Winter Jacket Work Coat Waterproof Windbreaker Heavy Heat Warm Thermal Clothes Glamping Overlanding Gadget Stuff Truck Motorcycle Accessories Camping Essentials Ice Fishing Gear Hiking Lover Gift
Yufawow$46.474.7★1,100 rev
MAOYSSEN Mens Waterproof Ski Jacket Warm Winter Hooded Snowboarding Windbreaker Mountain Snow Coat
MAOYSSEN$30.724.6★163 rev
Newest
by launch date
Oymyakon Mens Snowboard Ski Jacket Waterproof Insulated Snow Jackets Coats Winter Outdoor Hooded Mountain Coat Blue L
Oymyakon$104.2114 rev
MAOYSSEN Mens Waterproof Ski Jacket Warm Winter Hooded Snowboarding Windbreaker Mountain Snow Coat
MAOYSSEN$30.72163 rev
MAOYSSEN Mens Waterproof Ski Jacket Warm Winter Hooded Snowboarding Windbreaker Mountain Snow Coat
MAOYSSEN$31.41163 rev
Men Winter Jacket Work Coat Waterproof Windbreaker Heavy Heat Warm Thermal Clothes Glamping Overlanding Gadget Stuff Truck Motorcycle Accessories Camping Essentials Ice Fishing Gear Hiking Lover Gift
Yufawow$46.471,100 rev
Yufawow Men Winter Jacket Work Coat Waterproof Wind Breaker Insulated Heavy Softshell Heat Warm Thermal Clothes Ski Snow Snowboard Snowmobile Casual Outdoor Cold Weather Safety Security Construction
Yufawow$46.731,100 rev
Trending
90-day click momentum
Helly Hansen Mens Crew Hooded Midlayer Jacket 2.0 597 Navy XS
Helly Hansen$183.834.6★
MAOYSSEN Mens Waterproof Ski Jacket Warm Winter Snow Coat Mountain Windbreaker Fur Hooded Snowboarding Jakcet Parka
MAOYSSEN$26.164.6★
MAOYSSEN Mens Winter Coat Waterproof Warm Ski Snow Jacket Fur Hooded Parka Work Outerwear Snowboarding Jacket
MAOYSSEN$25.124.4★
Columbia Mens Powder Lite II Insulated Puffer Jacket Black Large
Columbia$91.914.6★
Oymyakon Mens Snowboard Ski Jacket Waterproof Insulated Snow Jackets Coats Winter Outdoor Hooded Mountain Coat Blue L
Oymyakon$104.214.4★
What buyers say about ski jacket men
What buyers praise and complain about, mined from review topics.What buyers love
“Warm coat”
“Fits as described”
“Overall, this is a reliable product and a good value for the price”
“Great value”
“Great for cold weather”
“overall a comfortable wear”
“The fabric feels lightweight”
“Love the pockets”
“The material is durable, comfortable, and provides good warmth without feeling heavy”
“As shown”
What buyers complain about
“Size runs small”
“has dropped in quality significantly”
“Cheap zippers”
“It isnt the thickest material”
“Not good value for the money”
“Too thin”
“not built to last forever”
“does not keep you warm at all”
“Thin material”
“It's a little bulky”
Top return reasons
Common questions
- Is ski jacket men profitable to sell on Amazon United States?
- The niche generates $0/yr across 96 tracked products. 0 of 27 products launched in the last 360 days are still selling. 90-day search growth is -89.3%. Flapen's verdict: Skip it (30/100).
- How competitive is the ski jacket men niche?
- 30 brands and 90 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 71% of demand.
- What do buyers complain about in ski jacket men?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Zipper Quality. The return rate is 11.9% — above our launch gate.
- When does demand for ski jacket men peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 74.2× the quietest.
- What does it cost to enter the ski jacket men niche?
- Listings span $24.47–$307.02; the average listing price is $64.70 (sweet spot $15–$100). The average incumbent carries 2,181 reviews — the moat a new listing must climb.