Ski Jacket

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -91.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-91.0%

Conversion, latest week

0.1%

Market size, estimated

$85Ka year

Peak month

January34.7× the quietest month

Top search term

ski jacket429K searches a year

Listings sell for $70.63 on average, from $16.41 to $307.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $70.63 that is $0 to $7K a year per listing.

Average price

$70.63inside the $15 to $100 sweet spot

Price range

$16.41–$307.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

9.6%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #75 within Skiing. It carries 3,526 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

99%

Out of stock, average day

7.5%

Average rank

#75in Skiing

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,526per listing

Listings tracked

133

39 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

39

Successful launches

0Amazon's first-year sales bar

Average brand age

46 months