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Ski Backpack

Fail

Shoppers spend an estimated $0 a year here, so Ski Backpack is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$0/yr52K searches / yr
90-day growth
-88.7%search demand this quarter
Competition
49%top-5 click share · 13 brands · 66 sellers

Flapen Score

Ski Backpack against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Ski Backpack is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ski Backpack market on Amazon at a glance

Shoppers on Amazon United States searched for Ski Backpack 52K times last year and spent an estimated $0. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -88.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-88.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December29.8× the quietest month
Top search term
skiing backpack15K searches a year

02 · Price

A sale here is worth $60.54.

Listings sell for $60.54 on average, from $17.94 to $117.14. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $60.54 that is $0 to $6K a year per listing.

Average price
$60.54inside the $15 to $100 sweet spot
Price range
$17.94–$117.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
10.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #354 within Backpacks. It carries 1,049 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
14.4%
Average rank
#354in Backpacks
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,049per listing
Listings tracked
32

04 · Newcomers

3 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Ski Backpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

66

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

49%

Top 20: 88%

Open market

16%

  • Brand 136%
  • Brand 217%
  • Brand 311%
  • Brand 410%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (7 brands, 16%)

Demand

Ski Backpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 29.8×

Search terms

Top Ski Backpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skiing backpack15K/yr
  • snow backpack7K/yr
  • snowboard backpack for men10K/yr
  • small ski backpack6K/yr
  • snowboarding backpack for men5K/yr
  • backpack for skiing4K/yr
  • skiing backpack for men3K/yr
  • ski backpack small3K/yr

Reviews and returns

What reviews say buyers love and hate about Ski Backpack

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Size-Overall”
10.5%of orders come back
“Very very small”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Ski Backpack questions

Answered from the same tracked data.