Is skechers slip-ins womens white profitable to sell on Amazon United States?

The niche generates $45K/yr across 140 tracked products. 0 of 19 products launched in the last 360 days are still selling. 90-day search growth is +37.0%. Flapen's verdict: Skip it (48/100).

How competitive is the skechers slip-ins womens white niche?

35 brands and 107 sellers compete. The top 5 products take 17% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in skechers slip-ins womens white?

Top complaints mined from reviews: Size-Overall, Comfort-Overall, Quality-Overall. The return rate is 13.7% — above our launch gate.

When does demand for skechers slip-ins womens white peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 1.9× the quietest.

What does it cost to enter the skechers slip-ins womens white niche?

Listings span $18.64–$98.52; the average listing price is $43.83 (sweet spot $15–$100). The average incumbent carries 9,405 reviews — the moat a new listing must climb.

skechers slip-ins womens white

Skip it

High returns (13.7%) — this niche doesn't clear our bar today.

Competition

Incredible17%

top-5 click share — an open shelf

Avg price

Incredible$43.83

avg listing price — sweet spot $15–$100

Price range

Incredible$18.64–$98.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+37.0%

90-day search growth — must beat 0% to launch

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Bad9,404.66

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$45K

$45K/yr · 193K searches

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Returns

Bad13.7%

return rate — above 5% kills the launch gate

Signals High Returns

According to Flapen's Amazon United States niche tracking, skechers slip-ins womens white is a $45K/yr Amazon United States market (193K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Skip it — 48/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

skechers slip-ins womens white market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $44K–$55K; units × avg price
Conversion rate: 0.5%
Avg BSR: #413
Page quality: 0%
Prime: 99%
Sponsored: 79%
Out of stock: 0.6%
Avg brand age: 38 months
Avg seller age: 150 days

Competition & brand share

Clicks spread well past the top 5 (17% combined) — an open shelf where new products get seen.

Brands

35 rising

Sellers

107

Top-5 brand share

77%

Top 20: 95%

Top-5 click share

17%

Top 20: 42%

Open market

21%

Skechers62%
Feethit5%
PPQ4%
Amazon Essentials3%
Giniros3%
poemlady2%

Demand & seasonality

Weekly Amazon search volume, last 96 weeks — +37.0% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 1.9×

Open Trend

Top skechers slip-ins womens white search terms

white skechers slip ons for women37K/yr +130.5%0.4% conv.
skechers slip-ins womens white27K/yr +42.3%0.4% conv.
skechers white slip ons for women12K/yr +100.8%0.4% conv.
white slip on skechers for women10K/yr +51.6%0.5% conv.
skechers white13K/yr +17.2%0.1% conv.
skechers blancos para mujer14K/yr -5.6%0.1% conv.
skechers slip-ins womens white sneakers8K/yr +36.9%0.5% conv.
skechers white shoes7K/yr +48.1%0.1% conv.
sketchers white7K/yr +22.8%0.2% conv.
skechers slip ons for women white6K/yr +23.5%0.7% conv.

All search terms

Top skechers slip-ins womens white products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Skechers Womens Summits Sneaker White/Silver 8

Skechers$41.854.5★74,806 rev

Skechers Womens Hands Free Slip-Ins Sport Active Glide-Step - Pursuit WSL 8

Skechers$61.124.6★2,259 rev

Skechers Womens Relaxed FIT Breathe Easy - Harbor HUES White 8

Skechers$45.094.0★137 rev

Hands Free Slip-INS Summits-Night Chic WSL 8.5

Skechers$57.734.6★424 rev

Amazon Essentials Womens Slip-On Lightweight Knit Walking Shoes White 7.5

Amazon Essentials$23.534.3★181 rev

Newest

by launch date

Amazon Essentials Womens Slip-On Lightweight Knit Walking Shoes White 7.5

Amazon Essentials$23.53181 rev

3mo ago

SMILIN Womens White Wide Width Slip On Walking Shoes with Arch Support for Nurse Non Slip Cushion Breathable Tennis Running Shoes Fashion Sneakers Footwear for Casual Work Travel Gym Size 9

SMILIN$48.12100 rev

5mo ago

Skechers Womens Arch Fit Summits Hands Free Slip-Ins White/Silver 12 Medium

Skechers$71.17138 rev

11mo ago

Giniros Womens Slip On Sneakers Non Slip Walking Shoes Women Lightweight Comfort Workout Fashion Sneakes White 9.5

Giniros$25.66862 rev

1y ago

Skechers Womens Relaxed FIT Breathe Easy - Harbor HUES White 8

Skechers$45.09137 rev

1y ago

What buyers say about skechers slip-ins womens white

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall39%

“Comfortable and attractive”

Size-Overall16%

“The shoe fit perfect”

Quality-Overall5%

“Good quality”

Value For Money4%

“Great value”

Weight Light3%

“These shoes are lightweight”

Shape/Style2%

“Cute style”

Advertised Vs Actual Product2%

“Exactly what I ordered”

Ease Of Use2%

“Easy to put on”

Ease Of Cleaning2%

“Easy to clean”

Exercise/Sports Suitability2%

“are nice for walking”

What buyers complain about

Size-Overall29%

“Run a little big”

Comfort-Overall7%

“Not as comfy”

Quality-Overall4%

“not well made”

Heel Support3%

“Heel too big”

Pain Relief-Overall3%

“Painful”

Feet Fit3%

“the toe box was just slightly narrow”

Width2%

“Too wide”

Arch Support2%

“Not a lot of arch support”

Durability2%

“Wore them several times to break in it did not help”

Color2%

“Don't like the color”

Top return reasons

Feet Fit29%

Size-Overall26%

Length13%

Width11%

Comfort-Overall4%

Material Quality2%