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34

sims plumbob

Skip it

High returns (9.7%) — this niche doesn't clear our bar today.

Market size 9Growth 23Conversion 15Competition 39Returns 8Price range 49Avg price 95Brand share 44Review moat 94Quality gap 43

Avg price

Incredible$39.04

avg listing price — sweet spot $15–$100

Review moat

Great111.94

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$12.34–$186.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad$38K

$38K/yr · 82K searches

Returns

Bad9.7%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, sims plumbob is a $38K/yr Amazon United States market (82K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 34/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

sims plumbob market data

Units sold / yr
1K–1K
avg 100–250/product
Revenue / yr
$39K–$49K
units × avg price
Conversion rate
1.2%
Avg BSR
#71,384
Page quality
0%
Prime
89%
Sponsored
78%
Out of stock
10.0%
Avg brand age
36 months
Avg seller age
193 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 flat

Sellers

14

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

16%

  • Cosplaya19%
  • FOTAP19%
  • The Sims18%
  • SUPWISER15%
  • Simms8%
  • URATOT5%
  • Open — no brand owns it (6 brands, 16%)

Demand

Weekly Amazon search volume, last 37 weeks — -4.3% search growth over the last 90 days.
18K13KSpike '26Oct '25Dec '25Jan '26Mar '26Apr '26May '26

Top sims plumbob search terms

  • sims plumbob28K/yr
  • sims costume29K/yr
  • plumbob sims6K/yr
  • sim headband14K/yr
  • the sims costume4K/yr
All search terms

Top sims plumbob products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$4K15%$6K20%$8K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about sims plumbob

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use13%

“They work great for an easy family or group costume”

Fun/Entertainment Experience10%

“💎 Fun & Easy Costume Idea”

Material Quality10%

“Good material”

Color9%

“The colors look nice”

Weight Light9%

“The headband itself is lightweight”

Size-Overall7%

“So cute and the perfect size”

Comfort-Overall7%

“Surprisingly comfortable”

Value For Money7%

“Great for the price”

Quality-Overall6%

“Good solid quality too”

Shape/Style5%

“Perfect costume for sims fans”

What buyers complain about

Value For Money17%

“Not worth the money”

Quality-Overall10%

“Cheap”

Instructions/User Manual/Troubleshooting8%

“I also dont have instructions”

Product Condition8%

“It looks like this item was returned”

Color8%

“really wish theyd sub out one of the greens for a Pink is all”

Size-Overall4%

“the diamond aren't huge”

Durability4%

“It broke before I even wore it”

Advertised Vs Actual Product4%

“Very cheap and honestly the picture does it no justice”

Strength3%

“Its less stable than I would like”

Comfort-Overall3%

“It is uncomfortable enough to deter them”

Top return reasons

Size-Overall44%
Defective Material/Parts8%
Quality-Overall7%
Advertised Vs Actual Product6%
Shape/Style5%
Color4%
Gap/Hole3%
Material Quality3%
Length3%
Product Condition3%

Common questions

Is sims plumbob profitable to sell on Amazon United States?
The niche generates $38K/yr across 18 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (34/100).
How competitive is the sims plumbob niche?
12 brands and 14 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in sims plumbob?
Top complaints mined from reviews: Value For Money, Quality-Overall, Instructions/User Manual/Troubleshooting. The return rate is 9.7% — above our launch gate.
What does it cost to enter the sims plumbob niche?
Listings span $12.34–$186.36; the average listing price is $39.04 (sweet spot $15–$100). The average incumbent carries 112 reviews — the moat a new listing must climb.