Sims Headband

Shoppers searched for this 267K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $161K a year.

Searches, last 12 months

267K

Growth, 90 days vs prior 90

+16.3%

Conversion, latest week

1.7%

Market size, estimated

$161Ka year

Peak month

October16.1× the quietest month

Top search term

sims headband106K searches a year

Listings sell for $36.14 on average, from $12.34 to $186.36. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $36.14 that is $27K to $36K a year per listing.

Average price

$36.14inside the $15 to $100 sweet spot

Price range

$12.34–$186.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

750–1,000

Revenue per listing a year

$27K–$36K

Returns

9.7%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #78,778 within Headwear. It carries 125 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

16.7%

Average rank

#78,778in Headwear

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

125per listing

Listings tracked

16

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months