Simple Wallets for Women

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -31.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months

98K

Growth, 90 days vs prior 90

-31.2%

Conversion, latest week

2.6%

Market size, estimated

$66Ka year

Peak month

December7.0× the quietest month

Top search term

furid wallet for men12K searches a year

Listings sell for $26.15 on average, from $8.67 to $41.09. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $26.15 that is $0 to $3K a year per listing.

Average price

$26.15inside the $15 to $100 sweet spot

Price range

$8.67–$41.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.3%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #136 within Wallets, Card Cases & Money Organizers. It carries 1,628 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#136in Wallets, Card Cases & Money Organizers

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

1,628per listing

Listings tracked

25

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months