Simple Modern Backpack
FailBuyers convert on only 0.2% of searches, so Simple Modern Backpack is a Fail.
- Flapen Score
- 40 / 100Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 4540
- Market size
- $41K/yr539K searches / yr
- 90-day growth
- +201.6%search demand this quarter
- Competition
- 59%top-5 click share · 10 brands · 19 sellers
Flapen Score
Simple Modern Backpack against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Simple Modern Backpack is stronger. Inside it, weaker.
Market
The Simple Modern Backpack market on Amazon at a glance
Shoppers on Amazon United States searched for Simple Modern Backpack 539K times last year and spent an estimated $41K. The top 5 brands take 94% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 539K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +201.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $41K a year.
- Searches, last 12 months
- 539K
- Growth, 90 days vs prior 90
- +201.6%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $41Ka year
- Peak month
- July17.1× the quietest month
- Top search term
- simple modern backpack358K searches a year
02 · Price
A sale here is worth $38.31.
Listings sell for $38.31 on average, from $17.67 to $95.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $38.31 that is $4K to $10K a year per listing.
- Average price
- $38.31inside the $15 to $100 sweet spot
- Price range
- $17.67–$95.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #342 within Backpacks. It carries 2,703 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 2.3%
- Average rank
- #342in Backpacks
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 2,703per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Simple Modern Backpack products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Simple Modern Medium Disney Toddler Backpack for School Girls and Boys | Kindergarten Elementary Kids Backpack | Fletcher Collection | Kids - 15 tall | Princess Rainbows
- Price
- $39.44
- Rating
- 4.8/5
- Reviews
- 6,366
- Age
- 4y ago

Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $20.96
- Rating
- 4.7/5
- Reviews
- 2,665
- Age
- 1y ago

Simple Modern Ellis Backpack for School | Medium 20L Elementary Middle and High School Bookbag for Kids and Teens | Girls and Boys | 80s Mix
- Price
- $49.68
- Rating
- 4.6/5
- Reviews
- 386
- Age
- 1y ago

Simple Modern Large Getaway Backpack | Waterproof Material EVA Bag with Zipper Pocket for Beach Pool Boat Travel | Durable and Lightweight | 23L | Almond Birch
- Price
- $95.30
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 8mo ago

Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 17 in / 43.1 cm Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $24.47
- Rating
- 4.7/5
- Reviews
- 2,665
- Age
- 1y ago
Trending
estimated 90-day click momentum
Simple Modern Large Getaway Backpack | Waterproof Material EVA Bag with Zipper Pocket for Beach Pool Boat Travel | Durable and Lightweight | 23L | Almond Birch
- Price
- $95.30
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 8mo ago

Simple Modern Medium Disney Pixar Toddler Backpack for School Girls and Boys | Kindergarten Elementary Kids Backpack | Fletcher Collection | Kids - 15 tall | Buzz and Woody Adventures
- Price
- $43.50
- Rating
- 4.8/5
- Reviews
- 6,366
- Age
- 1y ago

Amazon Basics Travel Laptop Backpack with Multiple Pockets and Compartments for 15.6 inch Laptop Water Resistant Spacious with Padded Shoulder Straps Black
- Price
- $20.96
- Rating
- 4.7/5
- Reviews
- 2,665
- Age
- 1y ago

Simple Modern Ellis Backpack for School | Small 15L Elementary Middle and High School Bookbag for Kids and Teens | Girls and Boys | Sherbet
- Price
- $47.84
- Rating
- 4.6/5
- Reviews
- 386
- Age
- 3mo ago

Simple Modern Ellis Backpack for School | Medium 20L Elementary Middle and High School Bookbag for Kids and Teens | Girls and Boys | Sherbet
- Price
- $54.47
- Rating
- 4.6/5
- Reviews
- 386
- Age
- 1y ago
Newest
by launch date
Simple Modern Ellis Backpack for School | Small 15L Elementary Middle and High School Bookbag for Kids and Teens | Girls and Boys | Sherbet
- Price
- $47.84
- Rating
- 4.6/5
- Reviews
- 386
- Age
- 3mo ago

Simple Modern Disney Kids Getaway Backpack | Waterproof EVA Bag with Zipper Opening for Park Pool Travel | Durable and Lightweight | 13L | Minnie Mouse with Accessories
- Price
- $48.69
- Rating
- 4.8/5
- Reviews
- 30
- Age
- 7mo ago

Simple Modern Large Getaway Backpack | Waterproof Material EVA Bag with Zipper Pocket for Beach Pool Boat Travel | Durable and Lightweight | 23L | Almond Birch
- Price
- $95.30
- Rating
- 4.2/5
- Reviews
- 57
- Age
- 8mo ago

ROOK GEAR Toddler Backpack Lightweight Oxford Kids Preschool School Bag
- Price
- $26.29
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 11mo ago

Simple Modern Medium Marvel Toddler Backpack for School Girls and Boys | Kindergarten Elementary Kids Backpack | Fletcher Collection | Kids - 15 tall | Go Spidey Go
- Price
- $46.61
- Rating
- 4.8/5
- Reviews
- 6,366
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
19
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 92%
Open market
5%
- Simple Modern64%
- Amazon Basics21%
- mibasies6%
- ROOK GEAR2%
- BAGSMART2%
- STEAMEDBUN2%
- Open — no brand owns it (4 brands, 5%)
Demand
Simple Modern Backpack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 17.1×
Search terms
Top Simple Modern Backpack search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- simple modern backpack358K/yr
- simply modern backpack71K/yr
- simple modern backpack kids62K/yr
- simple modern kids backpack22K/yr
- simple modern toddler backpack9K/yr
- simply modern backpack kids9K/yr
- simply modern kids backpack4K/yr
- simple modern disney backpack4K/yr
Reviews and returns
What reviews say buyers love and hate about Simple Modern Backpack
We read the reviews and the return reasons for every product selling here.
“it barely fits my laptop”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Simple Modern Backpack questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









