Silver Scarf

Shoppers searched for this 137K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

137K

Growth, 90 days vs prior 90

+24.2%

Conversion, latest week

3.0%

Market size, estimated

$50Ka year

Peak month

May2.7× the quietest month

Top search term

silver pashmina33K searches a year

Listings sell for $11.91 on average, from $5.87 to $18.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.91 that is $1K to $3K a year per listing.

Average price

$11.91under the $15 to $100 sweet spot

Price range

$5.87–$18.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

10.3%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #372 within Scarves & Wraps. It carries 1,949 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#372in Scarves & Wraps

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

1,949per listing

Listings tracked

44

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months