Silver Outfits for Women

Shoppers searched for this 450K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months

450K

Growth, 90 days vs prior 90

-3.3%

Conversion, latest week

0.1%

Market size, estimated

$9Ka year

Peak month

December7.0× the quietest month

Top search term

iridescent dress84K searches a year

Listings sell for $35.06 on average, from $6.70 to $108.90. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $35.06 that is $0 to $4K a year per listing.

Average price

$35.06inside the $15 to $100 sweet spot

Price range

$6.70–$108.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

11.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #8,814 within Dresses. It carries 403 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

97%

Out of stock, average day

5.8%

Average rank

#8,814in Dresses

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

403per listing

Listings tracked

188

61 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

61

Successful launches

6Amazon's first-year sales bar

Average brand age

28 months