Silver Diamond Ring

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months

233K

Growth, 90 days vs prior 90

-16.8%

Conversion, latest week

0.1%

Market size, estimated

$36Ka year

Peak month

December2.3× the quietest month

Top search term

houston diamond district63K searches a year

Listings sell for $256.20 on average, from $12.62 to $2716.72. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $256.20 that is $0 to $26K a year per listing.

Average price

$256.20above the $15 to $100 sweet spot

Price range

$12.62–$2716.72

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100–250

Units per listing a year

0–100

Revenue per listing a year

$0–$26K

Returns

4.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #14,330 within Earrings. It carries 198 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

73%

Out of stock, average day

1.7%

Average rank

#14,330in Earrings

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

198per listing

Listings tracked

78

28 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

10Amazon's first-year sales bar

Average brand age

32 months