Silk Long Underwear Women

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -68.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $253K a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

-68.5%

Conversion, latest week

0.4%

Market size, estimated

$253Ka year

Peak month

December9.1× the quietest month

Top search term

cuddle duds women645K searches a year

Listings sell for $33.51 on average, from $9.72 to $56.25. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $33.51 that is $0 to $3K a year per listing.

Average price

$33.51inside the $15 to $100 sweet spot

Price range

$9.72–$56.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

9.1%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #427 within Sleep & Lounge. It carries 3,558 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

99%

Out of stock, average day

8.2%

Average rank

#427in Sleep & Lounge

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

3,558per listing

Listings tracked

99

41 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

41

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months