Is silk kimono robes for women profitable to sell on Amazon United States?

The niche generates $58K/yr across 114 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Skip it (45/100).

How competitive is the silk kimono robes for women niche?

46 brands and 54 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 53% of demand.

What do buyers complain about in silk kimono robes for women?

Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 5.2% — above our launch gate.

When does demand for silk kimono robes for women peak?

Demand peaks in Dec; the busiest month runs 1.5× the quietest.

What does it cost to enter the silk kimono robes for women niche?

Listings span $9.09–$321.65; the average listing price is $45.87 (sweet spot $15–$100). The average incumbent carries 2,496 reviews — the moat a new listing must climb.

silk kimono robes for women

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Avg price

Incredible$45.87

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Brand share

Great53%

top-5 brand share — no brand owns this niche

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,495.79

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+9.4%

90-day search growth — must beat 0% to launch

Price range

Okay$9.09–$321.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad5.2%

return rate — above 5% kills the launch gate

Market size

Bad$58K

$58K/yr · 301K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, silk kimono robes for women is a $58K/yr Amazon United States market (301K searches/yr). The top 5 brands hold 53% of demand. Demand peaks in Dec. Verdict: Skip it — 45/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

silk kimono robes for women market data

Units sold / yr: 1K–1K; avg 0–100/product
Revenue / yr: $46K–$57K; units × avg price
Conversion rate: 0.4%
Avg BSR: #400
Page quality: 0%
Prime: 91%
Sponsored: 89%
Out of stock: 3.2%
Avg brand age: 46 months
Avg seller age: 182 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

46 falling

Sellers

Top-5 brand share

53%

Top 20: 83%

Top-5 click share

24%

Top 20: 47%

Open market

43%

BABEYOND21%
Aensso12%
KIM+ONO8%
Ekouaer7%
MissNina5%
Kihnop4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.4% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.5×

Open Trend

Top silk kimono robes for women search terms

silk kimono robes for women41K/yr +30.7%0.2% conv.
womens kimono robe39K/yr -4.1%0.3% conv.
floral robe34K/yr -1.2%0.1% conv.
floral robes for women18K/yr +8.1%0.1% conv.
satin kimono robes for women13K/yr +76.3%0.4% conv.
plus size kimono robe19K/yr -10.5%0.1% conv.
kimono robes12K/yr +38.2%0.1% conv.
kimono robe for women12K/yr +43.3%0.1% conv.
silk kimono robe15K/yr -7.9%0.2% conv.
satin kimono robe10K/yr +25.9%0.3% conv.

All search terms

Top silk kimono robes for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BABEYOND Kimono Robe Cover up Short Satin Floral Silky Kimono Blouse Loose Bachelorette Party Robe

BABEYOND$33.964.6★839 rev

BABEYOND Kimono Robe Cover up with Box Long Floral Satin Sleepwear Silky Bathrobe Bachelorette Robe

BABEYOND$39.224.6★4,008 rev

Aensso Long Floral Kimono Robe for Women - Lightweight Silky Japanese Satin Bathrobe with Soft Elegant Drape for Bridal Mornings Spa Vacation & Luxury Loungewear

Aensso$46.474.6★3,482 rev

Kihnop Womens Floral Long Kimono Robe Long Satin Robe Long Silk Robe Ladies Kimonos Silky Bathrobe Cover Up One Size

Kihnop$30.494.4★820 rev

BABEYOND Womens Kimono Robe Long Satin Silky Floral Lightweight Bridesmaid Wedding Bachelorette Party Robe

BABEYOND$26.214.5★5,414 rev

Newest

by launch date

Purefair 100% Cotton Gauze Bamboo Leaf Kimono Robe Long Knit Loose Loungewear Bathrobe Nightgown Ladies Sleepwear for Women

Purefair$41.89178 rev

8mo ago

Ekouaer Womens Lace-Trim Silk Robes Bride Bridesmaid Kimono Satin Bathrobe V Neck Sleepwear with 3/4 Sleeve

Ekouaer$17.598,378 rev

10mo ago

Purefair 100% Cotton Gauze Ginkgo Leaf Kimono Robe Long Knit Loose Bathrobe Nightgown Ladies Loungewear Sleepwear for Women

Purefair$42.02418 rev

10mo ago

ChiaoLezhee Silk Long Robe For Women Satin Lace Trim Bride Wedding Night Bridal Bridesmaid Kimono Robes Lightweight Boudoir Outfits Sexy High Slit Bathrobe Kimonos Black Large

ChiaoLezhee$34.97128 rev

1y ago

TIKITIDES Robes for Women Cute Robes Spring Summer Robe Fleece Bathrobes Women Robe Soft Plush Fruit Floral Print Lightweight Fuzzy Lounge Bathrobe

TIKITIDES$31.39254 rev

1y ago

What buyers say about silk kimono robes for women

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel19%

“So soft and smooth”

Comfort-Overall14%

“Super comfortable”

Size-Overall11%

“Very nice fit as expected”

Quality-Overall9%

“It's good quality and fit comfortably”

Color7%

“Color is accurate”

Weight Light5%

“Lightweight and comfortable”

Value For Money4%

“The price was good”

Material Quality4%

“Material is comfortable and feels good”

Advertised Vs Actual Product4%

“As advertised”

Warmth3%

“soft fluffy and warm”

What buyers complain about

Size-Overall20%

“Bigger than expected”

Material Quality5%

“Different material”

Quality-Overall5%

“Price does NOT match quality”

Advertised Vs Actual Product5%

“The advertising is FALSE”

Color3%

“the black color already looks a little faded before washing”

Sleeve Fit3%

“the sleeves are so long”

Thickness3%

“Thickness of material”

Pockets/Compartments3%

“Thin and no pockets”

Value For Money2%

“VERY overpriced”

Arm Fit2%

“wide making it not a good option to wear if Im doing anything with my arms because they get in the way”

Top return reasons

Size-Overall38%

Length12%

Material Quality10%

Thin6%

Sleeve Fit5%

Color5%

Advertised Vs Actual Product3%

Chest Fit3%

Quality-Overall3%

Waist Fit2%

Common questions

Is silk kimono robes for women profitable to sell on Amazon United States?: The niche generates $58K/yr across 114 tracked products. 1 of 14 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Skip it (45/100).
How competitive is the silk kimono robes for women niche?: 46 brands and 54 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 53% of demand.
What do buyers complain about in silk kimono robes for women?: Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 5.2% — above our launch gate.
When does demand for silk kimono robes for women peak?: Demand peaks in Dec; the busiest month runs 1.5× the quietest.
What does it cost to enter the silk kimono robes for women niche?: Listings span $9.09–$321.65; the average listing price is $45.87 (sweet spot $15–$100). The average incumbent carries 2,496 reviews — the moat a new listing must climb.