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Silicone Cross Bracelet

Fail

Demand is soft, at -52.8% this quarter, so Silicone Cross Bracelet is a Fail.

Flapen Score
28
28 / 100
Ranks 16,160 of 16,930 Clothing, Shoes & Jewelry niches · −17 vs the category median of 45
Market size
$34K/yr161K searches / yr
90-day growth
-52.8%search demand this quarter
Competition
63%top-5 click share · 7 brands · 9 sellers

Flapen Score

Silicone Cross Bracelet against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Silicone Cross Bracelet is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silicone Cross Bracelet market on Amazon at a glance

Shoppers on Amazon United States searched for Silicone Cross Bracelet 161K times last year and spent an estimated $34K. The top 5 brands take 97% of clicks. Demand peaks in Mar–Sep–Oct. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -52.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
-52.8%
Conversion, latest week
1.4%
Market size, estimated
$34Ka year
Peak month
March2.5× the quietest month
Top search term
ryan and rose jesus bracelet86K searches a year

02 · Price

A sale here is worth $15.21.

Listings sell for $15.21 on average, from $9.45 to $24.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $15.21 that is $2K to $4K a year per listing.

Average price
$15.21inside the $15 to $100 sweet spot
Price range
$9.45–$24.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #199 within Jewelry. It carries 2,653 reviews at 4.84 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#199in Jewelry
Average rating
4.84 starsAmazon United States average 4.42 stars
Average reviews
2,653per listing
Listings tracked
23

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
24 months

Products

Top Silicone Cross Bracelet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

9

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

63%

Top 20: 96%

Open market

1%

  • Brand 184%
  • Brand 25%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Silicone Cross Bracelet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '25Spike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Sep, Oct · busiest ÷ quietest = 2.5×

Search terms

Top Silicone Cross Bracelet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ryan and rose jesus bracelet86K/yr
  • silicone cross bracelets for kids10K/yr
  • rubber cross bracelet for kids7K/yr
  • ryan and rose bracelets7K/yr
  • jesus silicone bracelets5K/yr
  • ryan and rose cross bracelet6K/yr
  • silicone jesus bracelets6K/yr
  • cross bracelets silicone5K/yr
  • rubber cross bracelets bulk5K/yr
  • silicone cross bracelets bulk12K/yr

Reviews and returns

What reviews say buyers love and hate about Silicone Cross Bracelet

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
38%of negative reviews mention “Size-Overall”
1.4%of orders come back
“Insanely small”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Silicone Cross Bracelet questions

Answered from the same tracked data.