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Shrek Pajamas

Fail

The top 5 brands take 97% of clicks, so Shrek Pajamas is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$54K/yr240K searches / yr
90-day growth
+45.0%search demand this quarter
Competition
33%top-5 click share · 8 brands · 11 sellers

Flapen Score

Shrek Pajamas against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Shrek Pajamas is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shrek Pajamas market on Amazon at a glance

Shoppers on Amazon United States searched for Shrek Pajamas 240K times last year and spent an estimated $54K. The top 5 brands take 97% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +45.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months
240K
Growth, 90 days vs prior 90
+45.0%
Conversion, latest week
1.1%
Market size, estimated
$54Ka year
Top search term
shrek shirt144K searches a year

02 · Price

A sale here is worth $20.36.

Listings sell for $20.36 on average, from $9.53 to $62.05. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $20.36 that is $0 to $2K a year per listing.

Average price
$20.36inside the $15 to $100 sweet spot
Price range
$9.53–$62.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #45,603 within T-Shirts. It carries 188 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
93%
Out of stock, average day
4.9%
Average rank
#45,603in T-Shirts
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
188per listing
Listings tracked
42

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Shrek Pajamas products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

8 rising

Sellers

11

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

33%

Top 20: 73%

Open market

2%

  • Brand 148%
  • Brand 244%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Shrek Pajamas search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '26JanFebMarAprMayJunJul

Peak months: May · busiest ÷ quietest = 1.9× · 7 of 12 months tracked

Search terms

Top Shrek Pajamas search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shrek shirt144K/yr
  • shrek t shirt24K/yr
  • shrek shirts13K/yr
  • shrek shirt women12K/yr
  • shrek tshirt10K/yr
  • shrek shirt men11K/yr
  • shrek clothes6K/yr
  • shrek shirt kids6K/yr
  • funny shrek shirt5K/yr
  • cant today im swamped shrek shirt6K/yr

Reviews and returns

What reviews say buyers love and hate about Shrek Pajamas

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Size-Overall”
21%of negative reviews mention “Material Quality”
5.3%of orders come back
“Cheap material for price”
A buyer, on “Material Quality”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Shrek Pajamas questions

Answered from the same tracked data.