Shoulder Chain

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

-6.0%

Conversion, latest week

1.3%

Market size, estimated

$21Ka year

Top search term

shoulder jewelry25K searches a year

Listings sell for $13.02 on average, from $7.47 to $27.44. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $13.02 that is $0 to $1K a year per listing.

Average price

$13.02under the $15 to $100 sweet spot

Price range

$7.47–$27.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

7.7%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #1,039 within Body Jewelry. It carries 357 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

6.1%

Average rank

#1,039in Body Jewelry

Average rating

4.13 starsAmazon United States average 4.42 stars

Average reviews

357per listing

Listings tracked

41

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months