Is short sleeve hoodie profitable to sell on Amazon United States?

The niche generates $51K/yr across 73 tracked products. 6 of 39 products launched in the last 360 days are still selling. 90-day search growth is +9.7%. Flapen's verdict: Worth a look (51/100).

How competitive is the short sleeve hoodie niche?

27 brands and 52 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in short sleeve hoodie?

Top complaints mined from reviews: Size-Overall, Material Quality, Thickness. The return rate is 4.2%.

When does demand for short sleeve hoodie peak?

Demand peaks in Apr; the busiest month runs 1.8× the quietest.

What does it cost to enter the short sleeve hoodie niche?

Listings span $10.23–$51.60; the average listing price is $23.36 (sweet spot $15–$100). The average incumbent carries 602 reviews — the moat a new listing must climb.

short sleeve hoodie

Worth a look

Shows a sweet-spot price point ($23.36 avg), but weak search conversion (0.4%) keeps it on the watch list.

Avg price

Incredible$23.36

avg listing price — sweet spot $15–$100

Competition

Great27%

top-5 click share — an open shelf

Price range

Great$10.23–$51.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Review moat

Good601.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+9.7%

90-day search growth — must beat 0% to launch

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Market size

Bad$51K

$51K/yr · 605K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, short sleeve hoodie is a $51K/yr Amazon United States market (605K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Apr. Verdict: Worth a look — 51/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

short sleeve hoodie market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $58K–$70K; units × avg price
Conversion rate: 0.4%
Avg BSR: #382
Page quality: 0%
Prime: 100%
Sponsored: 90%
Out of stock: 4.8%
Avg brand age: 38 months
Avg seller age: 133 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

Top-5 brand share

56%

Top 20: 96%

Top-5 click share

27%

Top 20: 66%

Open market

38%

JMIERR18%
MAGCOMSEN13%
Dubinik9%
Roadbox8%
PINSPARK8%
HovSiyla5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.7% search growth over the last 90 days.

Peak months: Apr · busiest ÷ quietest = 1.8×

Open Trend

Top short sleeve hoodie search terms

short sleeve hoodie169K/yr +31.5%0.3% conv.
short sleeve hoodies for men188K/yr -4.1%0.4% conv.
mens short sleeve hoodie48K/yr +11.4%0.3% conv.
short sleeve hoodie men26K/yr +27.0%0.5% conv.
short sleeve sweatshirts for men33K/yr -15.4%0.2% conv.
short sleeve hoodies17K/yr +20.9%0.3% conv.
hooded short sleeve shirts for men11K/yr +52.9%0.4% conv.
under armour short sleeve hoodie13K/yr +5.3%0.1% conv.
mens short sleeve sweatshirt17K/yr -15.3%0.2% conv.
baseball short sleeve hoodie10K/yr -18.9%0.1% conv.

All search terms

Top short sleeve hoodie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

MAGCOMSEN Short Sleeve Hoodies for Men Hoodie Gym Athletic Lightweight Shirts Summer Moisture Wicking Pullover Workout Top Black

MAGCOMSEN$14.364.3★675 rev

JMIERR Mens Short Sleeve Essentials Hoodie Lightweight Gym Shirts for Men Muscle Fit Fashion Hoodies & Sweatshirts Black M

JMIERR$12.654.3★230 rev

DubinikShort Sleeve Hoodie Lightweight Soft Cotton Moisture Wicking Kangaroo Pocket Short Sleeve Hoodie For Men Black

Dubinik$25.784.6★619 rev

MODERN BASICS Short Sleeve Hoodie for Men Breathable Athletic Hooded T Shirts Mens Gym Workout Pullover Hoodies Black

MODERN BASICS$12.024.5★43 rev

frueo Mens 3 Pack Workout Shirts Quick Dry Moisture Wicking Short Sleeve Mesh Athletic T-Shirts with Hoods Black Gray Navy XL

frueo$32.334.3★8,764 rev

Newest

by launch date

Roadbox Mens Short Sleeve Hoodie Lightweight Workout Hooded T Shirts UPF 50+ Quick Dry Athletic Gym Running Sweatshirt White

Roadbox$16.4131 rev

3mo ago

Roadbox Mens Short Sleeve Workout Gym Hoodies Lightweight Quick Dry Athletic T Shirts Sun Protection Hooded Sweatshirt Black

Roadbox$11.9541 rev

3mo ago

LINENNMAIN Mens Cotton Linen Shirts Short Sleeve Casual Button Down Hoodies Summer Hawaiian Beach Top with Drawstring White

LINENNMAIN$24.0051 rev

6mo ago

PINSPARK Mens Short Sleeve Hoodie Gym Shirts - Lightweight Quick-Dry Athletic Pullover Hooded Tee for Workout Fitness Ice Green

PINSPARK$11.55126 rev

6mo ago

PINSPARK Mens Short Sleeve Hoodie Gym Shirts - Lightweight Quick-Dry Athletic Pullover Hooded Tee for Workout Fitness Black

PINSPARK$11.95126 rev

7mo ago

What buyers say about short sleeve hoodie

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall19%

“Slim fit for sure”

Quality-Overall11%

“Amazing quality”

Comfort-Overall8%

“Really comfortable”

Material Quality8%

“Great quality material”

Value For Money6%

“worth it”

Color5%

“Vibrant colors”

Exercise/Sports Suitability5%

“High Quality Sports Apparel”

Soft Feel4%

“The material is very soft”

Advertised Vs Actual Product4%

“Exactly What I Needed”

Shape/Style2%

“Its a great style for a young athlete”

What buyers complain about

Size-Overall24%

“Size down”

Material Quality7%

“the quality of the material is not so good”

Thickness6%

“Its thicker than I expected”

Quality-Overall5%

“these shirts are not quality”

Value For Money3%

“I don't think they are horribly priced”

Comfort-Overall3%

“There is not comfort in this at all”

Weight Light3%

“Not even a lightweight sweatshirt”

Color2%

“I wish more colors were offered”

Shape/Style2%

“the base begins the creating a bell shape”

Ease Of Use2%

“it may take some time to take it off”

Top return reasons

Size-Overall57%

Material Quality8%

Chest Fit6%

Length5%

Thin4%

Sleeve Fit4%

Advertised Vs Actual Product3%