Shoe Stretcher

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.3M a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

-6.5%

Conversion, latest week

6.9%

Market size, estimated

$2.3Ma year

Peak month

October1.3× the quietest month

Top search term

shoe stretcher788K searches a year

Listings sell for $15.32 on average, from $6.18 to $23.36. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At $15.32 that is $77K to $92K a year per listing.

Average price

$15.32inside the $15 to $100 sweet spot

Price range

$6.18–$23.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

5,000–6,000

Revenue per listing a year

$77K–$92K

Returns

4.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #30 within Shoe, Jewelry & Watch Accessories. It carries 5,114 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#30in Shoe, Jewelry & Watch Accessories

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

5,114per listing

Listings tracked

26

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months