Shoe Cream

Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.

Searches, last 12 months

102K

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

5.9%

Market size, estimated

$70Ka year

Peak month

November4.1× the quietest month

Top search term

shoe cream32K searches a year

Listings sell for $11.65 on average, from $7.16 to $29.20. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $11.65 that is $1K to $3K a year per listing.

Average price

$11.65under the $15 to $100 sweet spot

Price range

$7.16–$29.20

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.0%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Shoe, Jewelry & Watch Accessories. It carries 5,948 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#34in Shoe, Jewelry & Watch Accessories

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

5,948per listing

Listings tracked

27

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

72 months